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Mon, Jun 22, 2015 @ 07:00 PM   $27   Wix Lounge, 235 W 23rd St | 8th floor
 
     
 
 
              

  
 
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<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; vertical-align: baseline; white-space: pre-wrap; font-size: medium; background-color: transparent;"><IMG STYLE="display: block; margin-left: auto; margin-right: auto;" SRC="https://cdn.evbuc.com/eventlogos/1311863/21bscclass2cpersonalbranding.png" ALT="" WIDTH="600" HEIGHT="141"></SPAN></P>
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<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; vertical-align: baseline; white-space: pre-wrap; font-size: medium; background-color: transparent;"><EM STYLE="color: #333333; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; line-height: 21px;"><SPAN STYLE="color: #333333;">Join</SPAN><SPAN STYLE="color: #3366ff;"><A HREF="http://marcossalazar.com/" TARGET="_blank" REL="nofollow"><SPAN STYLE="font-weight: bold; color: #3366ff;">Marcos Salazar</SPAN></A></SPAN><SPAN STYLE="color: #333333;">, career + life coach and Co-founder + Executive Director of</SPAN><SPAN STYLE="font-weight: bold;"><SPAN STYLE="color: #3366ff;"><SPAN STYLE="color: #3366ff;"><A STYLE="text-decoration: none; color: #0000ff;" HREF="http://www.besocialchange.com/" REL="nofollow">Be </A></SPAN></SPAN><SPAN STYLE="color: #3366ff;"><A STYLE="text-decoration: none; color: #0000ff;" HREF="http://www.besocialchange.com/" REL="nofollow"><SPAN STYLE="color: #3366ff;">Social Change</SPAN></A> </SPAN></SPAN><SPAN STYLE="color: #3366ff;"><SPAN STYLE="color: #3366ff;"><EM STYLE="font-size: medium; white-space: pre-wrap; color: #333333; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; line-height: 21px;">and</EM> </SPAN></SPAN><SPAN STYLE="font-weight: bold;"><SPAN><SPAN STYLE="color: #3366ff;"><A STYLE="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 13px; line-height: 14.9499998092651px; text-decoration: none;" HREF="https://twitter.com/anniemalarkey" REL="nofollow"><SPAN STYLE="font-size: 16px; font-family: Arial; color: #3366ff; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">Annie Malarkey</SPAN></A></SPAN></SPAN></SPAN><SPAN><SPAN STYLE="color: #000000; font-size: 16px; font-family: Arial; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;"> from </SPAN></SPAN><SPAN STYLE="font-weight: bold;"><SPAN><SPAN STYLE="color: #3366ff;"><A STYLE="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 13px; line-height: 14.9499998092651px; text-decoration: none;" HREF="http://www.wix.com/?utm_source=besocialchange&utm_medium=besocialchange&utm_campaign=lounge&experiment_id=besocialchange" REL="nofollow"><SPAN STYLE="font-size: 16px; font-family: Arial; color: #3366ff; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">Wix</SPAN></A></SPAN></SPAN></SPAN><SPAN STYLE="color: #333333;"> <EM STYLE="font-size: medium; white-space: pre-wrap; color: #333333; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; line-height: 21px;"><EM>(<SPAN STYLE="color: #3366ff;"><STRONG><A HREF="https://twitter.com/wix" TARGET="_blank" REL="nofollow"><SPAN STYLE="color: #3366ff;">@Wix</SPAN></A></STRONG></SPAN>) </EM></EM>on </SPAN><SPAN STYLE="font-weight: bold;">Monday, June 22nd</SPAN><STRONG STYLE="color: #333333;"></STRONG><SPAN STYLE="color: #333333;">fora </SPAN><STRONG STYLE="color: #333333;">FREE </STRONG><SPAN STYLE="color: #333333;">workshop on </SPAN><STRONG STYLE="color: #333333;">Personal Branding with Purpose: Communicate Your Passions, Talents, and Impact for Career Success </STRONG><EM STYLE="color: #333333;">(learn more about Marcos <SPAN STYLE="color: #3366ff;"><STRONG><A HREF="http://marcossalazar.com/" TARGET="_blank" REL="nofollow"><SPAN STYLE="color: #3366ff;">here</SPAN></A></STRONG></SPAN>) .</EM></EM></SPAN></P>
<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: medium; white-space: pre-wrap; line-height: 1.15; background-color: transparent;"><BR>Developing a personal brand - creating your image and guiding your reputation - has never been more important. Whether you're seeking to move up in your organization, looking for a new job, thinking about making a career change, launching a new business, wanting to attract new clients, or looking to scale your social impact, in today's rapidly-changing, hyper competitive working world a strong and consistent personal brand is key to creating new opportunities for your career or business. </SPAN></P>
<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; vertical-align: baseline; white-space: pre-wrap; font-size: medium; background-color: transparent;"><BR></SPAN><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: medium; white-space: pre-wrap; line-height: 1.15; background-color: transparent;">The truth is we all have a personal brand. It is how we are perceived by others - our friends, colleagues, and the public. It is what people think about when they hear our name and what people say about when we are not in the room. The key question we need to ask is: do we take charge of our personal brand or do we leave it up to chance?</SPAN></P>
<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><STRONG STYLE="font-family: arial, helvetica, sans-serif; font-size: medium; line-height: 1.15; white-space: pre-wrap; background-color: transparent;"><BR></STRONG></P>
<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><STRONG STYLE="font-family: arial, helvetica, sans-serif; font-size: medium; line-height: 1.15; white-space: pre-wrap; background-color: transparent;">Personal Branding with Purpose</STRONG><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: medium; line-height: 1.15; white-space: pre-wrap; background-color: transparent;"> is not about learning how to "create" a personal brand. It's about learning how to live your personal brand by sharing your authentic self and communicating clearly the value you can provide others. Our passions, talents, and impact are unique gifts we can give to the world. By learning how to market these gifts through personal branding, you create not only career and business opportunities but also a greater capacity to make a difference in the lives of others and the planet. </SPAN></P>
<P STYLE="font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: 14px; line-height: 21px; margin-bottom: 1.3em; color: #333333; text-align: center;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: medium;"><EM><STRONG>* Doors open at 6:45 PM, workshop starts at 7:00 PM sharp *</STRONG></EM></SPAN></P>
<H3 STYLE="color: #333333; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; line-height: 21px;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: medium;">WHAT YOU'LL LEARN<SPAN STYLE="line-height: 1.6em; color: #000000;"></SPAN></SPAN></H3>
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<LI STYLE="list-style-type: disc; font-size: 15px; font-family: Arial; vertical-align: baseline;" DIR="ltr">
<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; vertical-align: baseline; white-space: pre-wrap; font-size: medium;">An understanding of personal branding- how you can leverage it to create new career and business opportunities as well as scale your impact<BR></SPAN></P>
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<LI STYLE="list-style-type: disc; font-size: 15px; font-family: Arial; vertical-align: baseline;" DIR="ltr">
<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; vertical-align: baseline; white-space: pre-wrap; font-size: medium;">Gain greater clarity about your passions, values, purpose, and career goals that serve as a foundation for an authentic personal brand<BR></SPAN></P>
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<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; vertical-align: baseline; white-space: pre-wrap; font-size: medium; background-color: transparent;">Define your Big Idea - what you stand for - and integrate it with your unique knowledge and experience to communicate your brand value<BR></SPAN></P>
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<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; vertical-align: baseline; white-space: pre-wrap; font-size: medium; background-color: transparent;">Identify your niche, target audience and articulate how you can help solve problems they have</SPAN></P>
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<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; vertical-align: baseline; white-space: pre-wrap; font-size: medium;">Assess and strategically build your online identity and presence|<BR></SPAN></P>
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<LI STYLE="list-style-type: disc; font-size: 15px; font-family: Arial; vertical-align: baseline;" DIR="ltr"><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap; font-family: arial, helvetica, sans-serif; font-size: medium;">Develop strategies for maintaining and adapting your personal brand in a world of constant change<BR></SPAN></LI>
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<P><STRONG><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: medium; color: #333333; line-height: 21px;">WHO THIS CLASS IS FOR</SPAN><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: medium; line-height: 1.6em;"></SPAN></STRONG></P>
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<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; vertical-align: baseline; white-space: pre-wrap; font-size: medium; color: #000000;">Professionals looking to create new career and business opportunities<BR></SPAN></P>
</LI>
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<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; vertical-align: baseline; white-space: pre-wrap; font-size: medium; color: #000000;">People seeking a new job or looking to make a career shift<BR></SPAN></P>
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<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; vertical-align: baseline; white-space: pre-wrap; font-size: medium; color: #000000;">Entrepreneurs wanting to increase their own visibility to grow their businesses <BR></SPAN></P>
</LI>
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<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; vertical-align: baseline; white-space: pre-wrap; font-size: medium; color: #000000;">Creatives and service providers (consultants, coaches, agents, and speakers) wanting to attract new clients and business opportunities <BR></SPAN></P>
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<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: medium;"><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap;"><SPAN STYLE="color: #000000;">Students or recent grads looking to build a foundation for their future career path</SPAN><BR></SPAN><SPAN STYLE="white-space: pre-wrap; line-height: 21px; background-color: transparent;"></SPAN></SPAN></P>
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<H3 STYLE="color: #333333; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; line-height: 21px;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: medium;">INSTRUCTOR BIOS</SPAN></H3>
<P STYLE="font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: 14px; line-height: 21px; margin-bottom: 1.3em; color: #333333;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: medium;"><IMG STYLE="float: left; margin-left: 5px; margin-right: 5px;" SRC="https://cdn.evbuc.com/eventlogos/1311863/marcossalazarheadshot.jpg" ALT="" WIDTH="175" HEIGHT="175"><SPAN ID="docs-internal-guid-e63775b0-867a-81f0-0b92-f6b51db0cecc"><SPAN STYLE="color: #3366ff;"><STRONG><A STYLE="text-decoration: none;" HREF="http://marcossalazar.com/" REL="nofollow"><SPAN STYLE="color: #3366ff; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">Marcos Salazar</SPAN></A></STRONG></SPAN><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap; background-color: transparent;"> (</SPAN><SPAN STYLE="color: #3366ff;"><A STYLE="text-decoration: none;" HREF="https://twitter.com/marcossalazar" REL="nofollow"><SPAN STYLE="color: #3366ff; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">@marcossalazar</SPAN></A></SPAN><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">) is a </SPAN><SPAN STYLE="color: #3366ff;"><A STYLE="text-decoration: none;" HREF="http://www.besocialchange.com/" REL="nofollow"><SPAN STYLE="color: #3366ff; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">social entrepreneur</SPAN></A></SPAN><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">, </SPAN><SPAN STYLE="color: #3366ff;"><A STYLE="text-decoration: none;" HREF="http://marcossalazar.com/#services" REL="nofollow"><SPAN STYLE="color: #3366ff; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">career + life coach</SPAN></A></SPAN><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">, </SPAN><SPAN STYLE="color: #3366ff;"><A STYLE="text-decoration: none;" HREF="http://www.marcossalazar.com/consulting" REL="nofollow"><SPAN STYLE="color: #3366ff; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">consultant</SPAN></A></SPAN><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">, </SPAN><SPAN STYLE="color: #3366ff;"><A STYLE="text-decoration: none;" HREF="http://marcossalazar.com/#engage" REL="nofollow"><SPAN STYLE="color: #3366ff; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">speaker</SPAN></A></SPAN><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">, and </SPAN><SPAN STYLE="color: #3366ff;"><A STYLE="text-decoration: none;" HREF="http://www.besocialchange.com/" REL="nofollow"><SPAN STYLE="color: #3366ff; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">community builder</SPAN></A></SPAN><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">. His passion is working with professionals, entrepreneurs, and creatives to help them pursue work they are passionate about, build authentic personal brands, become financially successful, and create lives that make the world a better place. He does this through </SPAN><SPAN STYLE="color: #3366ff;"><A STYLE="text-decoration: none;" HREF="http://marcossalazar.com/#services" REL="nofollow"><SPAN STYLE="color: #3366ff; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">1-on-1 coaching</SPAN></A></SPAN><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">, </SPAN><SPAN STYLE="color: #3366ff;"><A STYLE="text-decoration: none;" HREF="http://www.marcossalazar.com/consulting" REL="nofollow"><SPAN STYLE="color: #3366ff; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">nonprofit and businesses consulting</SPAN></A></SPAN><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">, and on a larger scale as Co-founder + Executive Director of </SPAN><SPAN STYLE="color: #3366ff;"><A STYLE="text-decoration: none;" HREF="http://www.besocialchange.com/" REL="nofollow"><SPAN STYLE="color: #3366ff; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">Be Social Change</SPAN></A></SPAN><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap; background-color: transparent;"> where he's built the largest social impact community and professional development hub in New York City. Marcos earned a B.A. in Psychology from Amherst College as well as a Masters in Organizational Management and an Executive Leadership Coaching certificate from The George Washington University. Marcos is a board member of the Young Professionals Nonprofit Network and an American Express Leadership Academy Fellow. You can learn more about him at </SPAN><SPAN STYLE="color: #3366ff;"><A STYLE="text-decoration: none;" HREF="http://www.marcossalazar.com/" REL="nofollow"><SPAN STYLE="color: #3366ff; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">www.MarcosSalazar.com</SPAN></A></SPAN><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">. </SPAN></SPAN></SPAN></P>
<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt;" DIR="ltr"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: medium; color: #333333; line-height: 21px;"><BR><IMG STYLE="margin-left: 5px; margin-right: 5px; float: left;" SRC="https://cdn.evbuc.com/eventlogos/1311863/annieheadshot.jpg" ALT="" WIDTH="200" HEIGHT="200"><SPAN STYLE="font-size: medium;">Annie Laurie Malarkey is passionate about growing new products and ideas, working with visual content, and combining her love for the arts with business development. She's managed strategic partnerships and events for the last year at Wix, while working as a freelance photographer on the side for the past six years. Ever since starting her career managing an online community of photographers at Google, she's loved working with artists and entrepreneurs to help them grow their personal brands.</SPAN></SPAN></P>
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<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt; text-align: center;" DIR="ltr"><SPAN STYLE="font-size: large; color: #3366ff;"><A HREF="http://www.wix.com/?utm_source=besocialchange&utm_medium=besocialchange&utm_campaign=lounge&experiment_id=besocialchange" REL="nofollow"><SPAN STYLE="color: #3366ff;"><STRONG STYLE="line-height: 1.15;"><SPAN STYLE="font-family: Arial; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">SPECIAL THANKS TO OUR HOST PARTNER WIX</SPAN></STRONG></SPAN></A></SPAN></P>
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<P STYLE="line-height: 1.15; margin-top: 0pt; margin-bottom: 0pt; text-align: center;" DIR="ltr"><STRONG STYLE="line-height: 1.15;"><SPAN STYLE="font-size: 15px; font-family: Arial; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;"><A HREF="http://www.wix.com/?utm_source=besocialchange&utm_medium=besocialchange&utm_campaign=lounge&experiment_id=besocialchange" REL="nofollow"><IMG SRC="https://cdn.evbuc.com/eventlogos/1311863/wixlogolg.jpg" ALT="" WIDTH="500" HEIGHT="133"></A></SPAN></STRONG></P>
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