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EVENT DETAILS |
<P STYLE="text-align: center;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><STRONG><SPAN STYLE="white-space: pre-wrap;">Power Play: Influencers + Brands + Insta-Commerce</SPAN></STRONG></SPAN></P>
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<P DIR="ltr" STYLE="line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;"><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif; background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">The changing influencer landscape continues to develop relationships between brands, content and collaborators. A new school of digitally-savvy influencers are moving product for brands via the perfect balance of authenticity and real results, but new developments in app functionality - in sync with an ever-changing fashion landscape - promise more change on the horizon. What will be the lay of the land for 2017?</SPAN></P>
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<P DIR="ltr" STYLE="line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;"><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif; background-color: transparent; font-style: italic; vertical-align: baseline; white-space: pre-wrap;">Moderator:</SPAN></P>
<P DIR="ltr" STYLE="line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><SPAN STYLE="background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">Rachel Arthur, </SPAN><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap;">Fashion, Business & Technology Journalist, </SPAN><SPAN STYLE="font-weight: bold; vertical-align: baseline; white-space: pre-wrap;">Freelance</SPAN></SPAN></P>
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<P DIR="ltr" STYLE="line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;"><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif; font-style: italic; vertical-align: baseline; white-space: pre-wrap;">Speakers Include:</SPAN></P>
<P DIR="ltr" STYLE="line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap;">Krista Neuhaus, Director of Digital Marketing, </SPAN><SPAN STYLE="font-weight: bold; vertical-align: baseline; white-space: pre-wrap;">Kate Spade & Company</SPAN></SPAN></P>
<P DIR="ltr" STYLE="line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><SPAN ID="docs-internal-guid-b6647546-fa3b-cd6c-3cfa-8fca16cb3596"><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap;">Nicolas Pickaerts, Commerce Director, </SPAN><A STYLE="text-decoration: none;" HREF="http://matchesfashion.com/" REL="nofollow"><SPAN STYLE="color: #1155cc; font-weight: bold; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap;">MATCHESFASHION.COM</SPAN></A></SPAN></SPAN></P>
<P DIR="ltr" STYLE="line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><SPAN STYLE="color: #1155cc; vertical-align: baseline; white-space: pre-wrap;"><SPAN ID="docs-internal-guid-b6647546-fa3c-9cf4-8dce-6f4b1cd51853"><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap;"><SPAN STYLE="color: #222222; white-space: pre-wrap; vertical-align: baseline;">Olivia Herron, VP of Account Management, </SPAN></SPAN></SPAN></SPAN><SPAN STYLE="color: #1155cc; font-weight: bold; vertical-align: baseline; white-space: pre-wrap;"><SPAN ID="docs-internal-guid-b6647546-fa3c-9cf4-8dce-6f4b1cd51853"><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap;"><SPAN STYLE="color: #222222; font-weight: bold; white-space: pre-wrap; vertical-align: baseline;">Curalate </SPAN></SPAN></SPAN></SPAN></SPAN></P>
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<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; white-space: pre-wrap; font-size: small;"><STRONG>Date</STRONG>: March 12, 2017</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; white-space: pre-wrap; font-size: small;"><STRONG>Time</STRONG>: 12:30pm - 1:30pm</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; white-space: pre-wrap; font-size: small;"><STRONG>Location</STRONG>: Hangar Lounge, 318 Colorado St, Austin, TX, 78701</SPAN></P>
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<P STYLE="font-size: 13.2px; line-height: normal; margin: 0px; padding: 0px 0px 8px; color: #45494e; letter-spacing: 0.5px; text-align: center;"><SPAN STYLE="color: #ff0000; font-size: small; font-family: arial, helvetica, sans-serif;"><SPAN STYLE="font-weight: bold;">Entrance to the Fashion House is first-come-first-served.</SPAN></SPAN></P>
<P STYLE="font-size: 13.2px; line-height: normal; margin: 0px; padding: 0px 0px 8px; color: #45494e; letter-spacing: 0.5px; text-align: center;"><SPAN STYLE="color: #ff0000; font-size: small; font-family: arial, helvetica, sans-serif;"><SPAN STYLE="font-weight: bold;">SXSW BADGE HOLDERS HAVE PRIORITY TO ALL EVENTS AT THE DECODED FASHION HOUSE @SXSW</SPAN></SPAN></P>
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<P STYLE="text-align: center;"><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><STRONG>Hosted By</STRONG></SPAN></P>
<P STYLE="text-align: center;"><SPAN STYLE="line-height: 1.6em; font-size: small; font-family: arial, helvetica, sans-serif;"> <IMG ALT="" SRC="https://cdn.evbuc.com/eventlogos/28765477/logosxswdecoded2-1.jpg" HEIGHT="140" WIDTH="378"></SPAN></P>
<P STYLE="text-align: center;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; white-space: pre-wrap; font-size: small;"><STRONG>More information on Decoded Fashion House @ SXSW</STRONG></SPAN></P>
<P STYLE="text-align: center;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; white-space: pre-wrap; font-size: small;"><STRONG><SPAN STYLE="line-height: 1.6em;"><A STYLE="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif;" HREF="http://decodedfashion.com/sxsw/" REL="nofollow">http://decodedfashion.com/sxsw/</A></SPAN></STRONG></SPAN></P>
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<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><STRONG>SNAPSHOT:</STRONG></SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">09:30 - 10:30am - COMMUNITY COMES FIRST: THE NEW RETAIL NORM</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">11:00 - 12:00pm - INVISIBLE MARKETING: AI WILL TRANSFORM YOUR BRAND</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">12:30 - 1:30pm - POWER PLAY: INFLUENCERS + BRANDS + INSTA- COMMERCE</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">1:30 - 3.00pm - ADAPTIVE COMMERCE & COCKTAILS WITH CURALATE</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">2.00- 3.00pm - FACES + DIGITAL SPACES: TRANSFORMING BEAUTY</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">3:30 - 4:30pm - CONTENT IS STILL KING: A NEW NARRATIVE CALLS</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">5:00 - 6:00pm - GET REAL: WHAT'S THE POINT IF IT DOESN'T DRIVE ROI?</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">6.00 - 8.00pm - DECODED FASHION HOUSE CLOSING PARTY WITH SHOPGATE</SPAN></P>
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