Join us for our 2nd entrepreneurial book discussion! Our book is:

The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future

We'll start with a quick summary of Kelly's insights, & then discuss some of his more intriguing & surprising takeaways. We'll also discuss implications for media & journalism.

Join the table for a relaxed book luncheon discussion. This is a small group discussion, not a lecture. Please read the book in advance to make the most of the discussion. Brown bag style feel free to bring your own lunch, we'll provide a light snack.

Description from Amazon:

"ANew York TimesBestseller

From one of our leading technology thinkers & writers, a guide through the twelve technological imperatives that will shape the next thirty years & transform our lives.

Much of what will happen in the next thirty years is inevitable, driven by technological trends that are already in motion. In this fascinating, provocative new book, Kevin Kelly provides an optimistic road map for the future, showing how the coming changes in our livesfrom virtual reality in the home to an on-demand economy to artificial intelligence embedded in everything we manufacturecan be understood as the result of a few long-term, accelerating forces.

Kelly both describes these deep trendsinteracting, cognifying, flowing, screening, accessing, sharing, filtering, remixing, tracking, & questioningand demonstrates how they overlap & are codependent on one another. These larger forces will completely revolutionize the way we buy, work, learn, & communicate with each other..."

About the Author Kevin Kellyhelped launchWiredmagazine & was its executive editor for its first seven years. He has written forThe New York Times,The Economist,Science,Time, andThe Wall Street Journalamong many other publications. His previous books includeOut of Control,New Rules for the New Economy,Cool Tools, andWhat Technology Wants. Currently Senior Maverick atWired, Kelly lives in Pacifica, California.

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