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Description
Speakers include:
Mark Peter Davis (Founder, Kohort)
Amanda Hesser (Founder, Food52)
Kathryn Minshew (Founder, The Muse)
Jen Rubio (Head of Social, Warby Parker)
Startups love to talk CAC, CLV, and CTR. In the middle of all that transactional jargon it’s easy to forget that it takes more than a sale to build a relationship with your customers. How do you create a community of passionate, loyal evangelists? Building virality into your platform and creating triggers to catalyze engagement requires thoughtful strategy and technology. Here how these entrepreneurs approach the challenge.
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