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EVENT DETAILS |
<P STYLE="text-align: center;"><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><STRONG><SPAN STYLE="white-space: pre-wrap;">Invisible Marketing: Al Will Transform Your Brand</SPAN></STRONG></SPAN></P>
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<P DIR="ltr" STYLE="line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;"><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap;">T</SPAN><SPAN STYLE="background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">he next 12 months looks to host an explosion of innovation in marketing as nascent AI, chatbot, and context-aware tech begins to mature. Far from resisting the increasingly invisible nature of advertising, brands should want to disappear - and in doing so, become as indispensable as the most-used app on any millennial smartphone. When intentions can be anticipated, seamless integration follows. </SPAN></SPAN></P>
<P><SPAN ID="docs-internal-guid-b6647546-fa35-f341-cc84-0cce6e4a2d48" STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><SPAN STYLE="background-color: transparent; font-style: italic; vertical-align: baseline; white-space: pre-wrap;">Christian Ward, Head of Media & Marketing, </SPAN><SPAN STYLE="background-color: transparent; font-weight: bold; font-style: italic; vertical-align: baseline; white-space: pre-wrap;">Stylus</SPAN></SPAN><BR></P>
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<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; white-space: pre-wrap; font-size: small;"><STRONG>Date</STRONG>: March 12, 2017</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; white-space: pre-wrap; font-size: small;"><STRONG>Time</STRONG>: 11:00am - 12.00pm</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; white-space: pre-wrap; font-size: small;"><STRONG>Location</STRONG>: Hangar Lounge, 318 Colorado St, Austin, TX, 78701</SPAN></P>
<P STYLE="margin: 0px; padding: 0px 0px 8px; line-height: normal; color: #45494e; font-size: 13.2px; letter-spacing: 0.5px; text-align: center;"><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"></SPAN></P>
<P STYLE="margin: 0px; padding: 0px 0px 8px; line-height: normal; color: #45494e; font-size: 13.2px; letter-spacing: 0.5px; text-align: center;"><SPAN STYLE="color: #ff0000; font-size: small; font-family: arial, helvetica, sans-serif;"><SPAN STYLE="font-weight: bold;">Entrance to the Fashion House is first-come-first-served.</SPAN></SPAN></P>
<P STYLE="margin: 0px; padding: 0px 0px 8px; line-height: normal; color: #45494e; font-size: 13.2px; letter-spacing: 0.5px; text-align: center;"><SPAN STYLE="color: #ff0000; font-size: small; font-family: arial, helvetica, sans-serif;"><SPAN STYLE="font-weight: bold;">SXSW BADGE HOLDERS HAVE PRIORITY TO ALL EVENTS AT THE DECODED FASHION HOUSE @SXSW</SPAN></SPAN></P>
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<P STYLE="text-align: center;"><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><STRONG>Hosted By</STRONG></SPAN></P>
<P STYLE="text-align: center;"><SPAN STYLE="line-height: 1.6em; font-size: small; font-family: arial, helvetica, sans-serif;"> <IMG ALT="" SRC="https://cdn.evbuc.com/eventlogos/28765477/logosxswdecoded2-1.jpg" HEIGHT="140" WIDTH="378"></SPAN></P>
<P STYLE="text-align: center;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; white-space: pre-wrap; font-size: small;"><STRONG>More information on Decoded Fashion House @ SXSW</STRONG></SPAN></P>
<P STYLE="text-align: center;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; white-space: pre-wrap; font-size: small;"><STRONG><A STYLE="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif;" HREF="http://decodedfashion.com/sxsw/" REL="nofollow"><SPAN STYLE="line-height: 1.6em;">http://decodedfashion.com/sxsw/</SPAN></A></STRONG></SPAN></P>
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<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><STRONG>SNAPSHOT:</STRONG></SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">09:30 - 10:30am - COMMUNITY COMES FIRST: THE NEW RETAIL NORM</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">11:00 - 12:00pm - INVISIBLE MARKETING: AI WILL TRANSFORM YOUR BRAND</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">12:30 - 1:30pm - POWER PLAY: INFLUENCERS + BRANDS + INSTA- COMMERCE</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">1:30 - 3.00pm - ADAPTIVE COMMERCE & COCKTAILS WITH CURALATE</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">2.00- 3.00pm - FACES + DIGITAL SPACES: TRANSFORMING BEAUTY</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">3:30 - 4:30pm - CONTENT IS STILL KING: A NEW NARRATIVE CALLS</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">5:00 - 6:00pm - GET REAL: WHAT'S THE POINT IF IT DOESN'T DRIVE ROI?</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">6.00 - 8.00pm - DECODED FASHION HOUSE CLOSING PARTY WITH SHOPGATE</SPAN></P>
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