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EVENT DETAILS |
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<P STYLE="color: #222222; font-family: arial, sans-serif; font-size: 12.8px; margin: 0px 0px 16px; padding: 0px;"><SPAN STYLE="color: #888888; font-family: helvetica; font-size: medium;">Before building the product right, you have to find the right product to build. Here's where our human nature and traditional organization design can, unfortunately, work against us.</SPAN></P>
<P STYLE="color: #222222; font-family: arial, sans-serif; font-size: 12.8px; margin: 0px 0px 16px; padding: 0px;"><SPAN STYLE="color: #888888; font-family: helvetica; font-size: medium;">Lean Startup practitioners have tons of great advice on how to discover the right product, but even these practices can sometimes be hard to introduce to your team. Don't fret, at the end of the day; it's all about helping your team ask the right questions and letting them help you find the answers.</SPAN></P>
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<DIV CLASS="gmail_extra" STYLE="color: #222222; font-family: arial, sans-serif; font-size: 12.8px;"><SPAN STYLE="font-family: helvetica; font-size: medium; color: #888888;"><STRONG>Key Takeaways:</STRONG></SPAN></DIV>
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<LI><SPAN STYLE="color: #888888; font-family: helvetica; font-size: medium;">3 key activities you need to own as a product manager and what makes them so important</SPAN></LI>
<LI><SPAN STYLE="color: #888888; font-family: helvetica; font-size: medium;">Practicing data-grounded & goal-minded idea triage</SPAN></LI>
<LI><SPAN STYLE="color: #888888; font-family: helvetica; font-size: medium;">Effective questions that help you align the leadership and execution team on product goals</SPAN></LI>
<LI><SPAN STYLE="color: #888888; font-family: helvetica; font-size: medium;">The importance of timing in determining the "rightness" of a product</SPAN></LI>
<LI><SPAN STYLE="color: #888888; font-family: helvetica; font-size: medium;">Why articulated constraints can be your team's best friend in building valuable products</SPAN></LI>
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<P><SPAN STYLE="font-family: helvetica; font-size: medium; color: #888888;"><IMG STYLE="display: block; margin-left: auto; margin-right: auto;" ALT="Ask more questions" SRC="https://cdn.evbuc.com/eventlogos/110662633/screenshot20161111at3.19.54pm.png" HEIGHT="288" WIDTH="469"> </SPAN></P>
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<P><SPAN STYLE="color: #888888;"><STRONG STYLE="font-family: helvetica; font-size: medium;">Timeline:</STRONG></SPAN></P>
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<LI><SPAN STYLE="color: #888888; font-family: helvetica; font-size: medium;">6:30 - 6:45 : Meet & Greet</SPAN></LI>
<LI><SPAN STYLE="color: #888888; font-family: helvetica; font-size: medium;">6:45 - 7:45: Speaker Discussion</SPAN></LI>
<LI><SPAN STYLE="color: #888888; font-family: helvetica; font-size: medium;">7:45 - 8:30: Networking</SPAN></LI>
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<P><SPAN STYLE="font-family: helvetica; font-size: medium; color: #888888;"><EM>*Snacks and refreshments will be provided</EM></SPAN></P>
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<DIV CLASS="gmail_extra" STYLE="color: #222222; font-family: arial, sans-serif; font-size: 12.8px;"><STRONG><SPAN STYLE="font-family: helvetica; font-size: medium; color: #888888;">Meet your speaker: Selena Hadzibabic</SPAN></STRONG></DIV>
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<P CLASS="MsoNormal" STYLE="margin-bottom: 10.0pt; line-height: normal;"><SPAN STYLE="font-size: medium; font-family: helvetica; color: #888888;"><A HREF="https://www.linkedin.com/in/selena" REL="nofollow">Selena</A> serves as a Product-Expert-In-Residence for NYU Steinhardt and <SPAN STYLE="color: #888888; text-decoration: none;"><A HREF="http://www.startedaccelerator.com/" REL="nofollow">StartEd</A></SPAN>'s EdTech startup accelerator, currently comprising 9 companies tackling a wide range of opportunities in K12, higher education, career development, and lifelong learning. </SPAN></P>
<P CLASS="MsoNormal" STYLE="margin-bottom: 10.0pt; line-height: normal;"><SPAN STYLE="font-size: medium; font-family: helvetica; color: #888888;">Previously, she was the Director of Product at <SPAN STYLE="color: #888888;"><A HREF="http://www.ordergroove.com/" REL="nofollow">OrderGroove</A></SPAN>, a subscription commerce tech startup, where she was responsible for product strategy and delivery. When she was not improving MRR, LTV, CAC, and other acronyms as well, she was just wrapping her head around the world of retail.</SPAN></P>
<P CLASS="MsoNormal" STYLE="margin-bottom: 10.0pt; line-height: normal;"><SPAN STYLE="font-size: medium; font-family: helvetica; color: #888888;">Prior to OrderGroove, Selena spent 7 years with <SPAN STYLE="color: #888888;"><A HREF="https://www.theladders.com/" REL="nofollow">Ladders</A></SPAN>, a job-matching service, where she tried her hand at waterfall and agile, spec'ing and wireframing, following and leading. There, she had the fortune to work alongside a few doyens of lean & agile to figure out how to make it all happen. </SPAN></P>
<P CLASS="MsoNormal" STYLE="margin-bottom: 10.0pt; line-height: normal;"><SPAN STYLE="font-size: medium; font-family: helvetica; color: #888888;">Selena's hobbies include parsing logical distinctions, playing devil's advocate, and being overly verbose. For that, she credits her Belgrade upbringing in a family of engineers and scientists, and the venerable institutions of Phillips Academy Andover and Dartmouth College.</SPAN></P>
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