|
| |
|
|
| |
|
| |
Description
Product Development for Startups: A Day Conference
Jason Schwartz, Josh Seiden, San Kim, Tom Griffiths, Dario Buzzini, and Jonathan Lee
Saturday, May 19th from 9:30 am to 6:30 pm.
You have a great idea...but how do you turn it into a successful product? Everyone wants to create a brand that people love, like Apple, but it's not so easy to do. Startups often lack design resources and supporting data to measure if their product is market-worthy. In this day-long conference, you'll learn the tools and techniques you need to effectively manage your product from ideation to scale by expert instructors in technology, user experience, and product management.
At the end of the day we'll have a special UI/UX/brand design critique session, which will provide individuals or small teams with the opportunity to review their work in an informal environment with our panel regardless of where they may be in the design process -- from early sketches to fully functional prototypes or live sites. Presenters will have 15 minutes each to present and discuss their work with the panel; other attendees are invited to sit in and listen.
Don't miss out on this full day of presentations, panels, and networking at General Assembly.
SCHEDULE
9:30 AM Registration at GA Front Desk
10:00 - 11:30 AM Is Your Idea Worth Working On? by Jason Schwartz
11:30 - 1:00 PM What Features Should Your Product Have? by Jason Schwartz
1:00 - 1:30 PM
Lunch
1:30 - 2:30 PM DIY Workshop for Designing Your Early Product by San Kim
2:30 - 3:30 PM
Talking to Users by Josh Seiden
3:30 - 4:30 PM
Panel: Managing Product at Scale
4:30 - 4:45 PM Break
4:45 - 6:30 PM UI/UX/Brand Design Critique Session with Tom Griffiths, Jonathan Lee, and Dario Buzzini
6:30 PM
Networking Reception
Dario Buzzini is the design director of IDEO.
Tom Griffiths is the co-owner of Everything Studio, a multi-disciplinary design firm based in New York City. He currently teaches at Parsons.
San Kim is the founder/CEO of Easel, the company behind ShowMeApp.com. He also helps organize the NYC Lean Startup Meetup and the Columbia Venture Community, and holds a BA in Music. He's a self-taught UX designer and front-end developer, and is obsessed with learning from people who are better at stuff than he is. He blogs at sanonstartups.com.
Jonathan Lee is a UX Designer at Google Creative Lab in New York City. Last year he was the lead designer for Creative Lab in a collaborative, multi-team, company wide redesign of the Google platform. Previously an Art Director at 2x4, Jonathan led a multi-disciplinary team of developers, designers, UX designers, strategists and writers on a myriad of projects across mediums including digital strategy, print, mobile, web, retail, event, exhibition, and identity design. Jonathan lives in Brooklyn and likes sandwiches.
Josh Seiden is a designer who has spent most of his career working on the design of complex software applications and integrating design into the product development process. Over the course of 20 years working in technology Josh has developed specialities that include Lean UX, interaction design, service design, and user experience design in agile software development environments. Josh is currently a founding partner at Proof, the product innovation studio based in NYC. He is also the NYC Program Director for LUXr.
Jason Schwartz is the founder of Matchbook, an iPhone app for remembering places like restaurants, bars, and shops. Matchbook has been repeatedly featured by Apple, so you're in good hands. He regularly consults in the Daily Deals space on product and metrics, and was formerly a product manager and UX designer at Angelsoft.net.
|
|
|
|
|
|
|
|
|
