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With Matt Kaplan (DailyMailOnline), Joe Portolese (Dir. of Ad Ops @ Thrillist Media Group) & Stephanie Layser (VP Ad Ops & Programmatic Strategy @ A Plus), Garett Sloane (Digiday / Adweek).
Mon, Aug 31, 2015 @ 06:30 PM   FREE   Venue (Flatiron District), To Be Disclosed
 
     
 
 
              

  
 
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<P>Come hear from adtech veterans in the field what are the most pressing digital marketing issues they face, which platforms and devices they are focusing on, the latest trends that are redefining programmatic strategies in advertising, and the tools advertisers and publishers need to reach consumers in a mobile-first world.</P>
<P STYLE="padding-left: 240px;"><STRONG><IMG SRC="https://cdn.evbuc.com/eventlogos/148792104/mattkaplan.jpg" ALT="Matt Kaplan"></STRONG></P>
<P><STRONG>Matt Kaplan</STRONG> (<STRONG><A HREF="http://www.dailymail.co.uk/ushome/index.html" REL="nofollow">DailyMailOnline</A></STRONG>) is a long time digital media vet with over 17 years experience in the space. Over those 17 years Matt has managed every aspect of a digital media operation, having spent the last 10 years focused on advertising sales, marketing and product development. Matt has worked on big brands for big companies such as Parents, Cosmopolitan, Good Housekeeping, Redbook and Maxim as well as working for start ups such as eGreetings and My Damn Channel. Currently, Matt is the <STRONG><EM>Vice President Sales</EM></STRONG> for <STRONG><A HREF="http://www.dailymail.co.uk/ushome/index.html" REL="nofollow">Mail Online</A>,</STRONG> one of the largest content Sites in the world.</P>
<P STYLE="padding-left: 210px;"><IMG SRC="https://cdn.evbuc.com/eventlogos/148792104/joeportolese.jpg" ALT="Joe Portolese"></P>
<P><STRONG>Joe Portolese </STRONG>is<STRONG><EM>Director of Ad Operations</EM></STRONG> at<STRONG><A HREF="https://www.linkedin.com/company/3290828?trk=prof-exp-company-name" REL="nofollow">Thrillist Media Group</A> </STRONG>where he manages ad trafficking operations for the Thrillist Media Group websites and audience extension partners. Joe is an Ad operations professional with solid tactical ad operations background including trafficking, ad server administration (DFP), product packaging, inventory management and campaign delivery/optimization. He has worked for large media companies including Thomson Reuters, Federated Media Publishing, Inc., Blue Phoenix Media Inc., Fox Interactive Media (MySpace.com) and more.</P>
<P STYLE="padding-left: 180px;"><IMG SRC="https://cdn.evbuc.com/eventlogos/148792104/stephanielayser.jpg" ALT="Stephanie Layser" WIDTH="225" HEIGHT="225"></P>
<P><STRONG>Stephanie Layser</STRONG>, is <STRONG>VP Ad Operations & Programmatic Strategy</STRONG> at <STRONG><A REL="nofollow">A Plus (aplus.com) </A></STRONG>and has been managing the ad tech business at publishers for the last five years. She most recently consulted for the programmatic business at publishers such as Complex Media, Meredith, and WebMD where she built programmatic strategies, made tech stack recommendations, administered analytics trainings and taught yield management best practices. Prior to consulting, she managed programmatic at Daily Mail and New York Post. She is a graduate of the Smeal College of Business at Pennsylvania State University.</P>
<P><STRONG>Agenda:</STRONG></P>
<P><STRONG>6:30pm-7:00pm -- arrival, networking <BR>7:00pm- program begins <BR>8:15pm-9:00pm -- more networking</STRONG></P>
<P>Tickets are FREE but advance RSVP is mandatory due to building security. No Exceptions!</P>
 
 
 
 
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