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EVENT DETAILS |
Developing a personal brand - creating your image and guiding your reputation - has never been more important. Whether youre seeking to move up in your organization, looking for a new job, thinking about making a career change, launching a new business, wanting to attract new clients, or looking to scale your social impact, in todays rapidly-changing, hyper competitive working world a strong and consistent personal brand is key to creating new opportunities for your career or business.
The truth is we all have a personal brand. It is how we are perceived by others - our friends, colleagues, and the public. It is what people think about when they hear our name and what people say about when we are not in the room. The key question we need to ask is: do we take charge of our personal brand or do we leave it up to chance?
Personal Branding with Purpose is not about learning how to "create" a personal brand. It's about learning how to live your personal brand by sharing your authentic self and communicating clearly the value you can provide others. Our passions, talents, and impact are unique gifts we can give to the world. By learning how to market these gifts through personal branding, you create not only career and business opportunities but also a greater capacity to make a difference in the lives of others and the planet.
* Doors open at 6:45 PM, workshop starts at 7:00 PM sharp *
WHAT YOU'LL LEARN
* An understanding of personal branding- how you can leverage it to create new career and business opportunities as well as scale your impact
* Gain greater clarity about your passions, values, purpose, and career goals that serve as a foundation for an authentic personal brand
* Define your Big Idea - what you stand for - and integrate it with your unique knowledge and experience to communicate your brand value
* Identify your niche, target audience and articulate how you can help solve problems they have
* Assess and strategically build your online identity and presence|
* Develop strategies for maintaining and adapting your personal brand in a world of constant change
WHO THIS CLASS IS FOR
* Professionals looking to create new career and business opportunities
* People seeking a new job or looking to make a career shift
* Entrepreneurs wanting to increase their own visibility to grow their businesses
* Creatives and service providers (consultants, coaches, agents, and speakers) wanting to attract new clients and business opportunities
* Students or recent grads looking to build a foundation for their future career path
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