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EVENT DETAILS |
<P STYLE="text-align: center;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><STRONG><SPAN STYLE="white-space: pre-wrap;">Community Comes First: The New Retail Norm</SPAN></STRONG></SPAN></P>
<P DIR="ltr" STYLE="line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;"><SPAN ID="docs-internal-guid-b6647546-1835-a152-723e-0c6893220c9d" STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><SPAN STYLE="background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">Community experiences are the new product that brands and retailers need to sell - and the millennial value is positioned on this kind of emotional empowerment. Today's retail environment is changing what happens in store, and online, and there's no doubt that effective approaches to this require innovation and insight; in this session, we'll consider community from a fashion tech perspective.</SPAN></SPAN></P>
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<P DIR="ltr" STYLE="line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;"><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif; background-color: transparent; font-style: italic; vertical-align: baseline; white-space: pre-wrap;">Moderator: </SPAN></P>
<P DIR="ltr" STYLE="line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><SPAN STYLE="vertical-align: baseline; white-space: pre-wrap;">Shannon Davenport, Head of Advisory US, </SPAN><SPAN STYLE="font-weight: bold; vertical-align: baseline; white-space: pre-wrap;">Stylus</SPAN></SPAN></P>
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<P DIR="ltr" STYLE="line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;"><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif; background-color: transparent; font-style: italic; vertical-align: baseline; white-space: pre-wrap;">Speakers Include: </SPAN></P>
<P DIR="ltr" STYLE="line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><SPAN STYLE="color: #222222; vertical-align: baseline; white-space: pre-wrap;">Sid Jatia, Vice President of Omnichannel & Digital, </SPAN><SPAN STYLE="color: #222222; font-weight: bold; vertical-align: baseline; white-space: pre-wrap;">Under Armour</SPAN></SPAN></P>
<P DIR="ltr" STYLE="line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><SPAN STYLE="color: #222222; vertical-align: baseline; white-space: pre-wrap;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small; background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">Cathy Sparks | VP/GM, Global Nike Stores Owned & Retail Concepts, </SPAN></SPAN><SPAN STYLE="color: #222222; font-weight: bold; vertical-align: baseline; white-space: pre-wrap;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small; background-color: transparent; font-weight: bold; vertical-align: baseline; white-space: pre-wrap;">Nike Direct to Consumer</SPAN></SPAN></SPAN></P>
<P DIR="ltr" STYLE="line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><SPAN STYLE="color: #222222; vertical-align: baseline; white-space: pre-wrap;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small; background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">Andres Sosa, EVP Sales, Marketing and Creative,</SPAN></SPAN><SPAN STYLE="color: #222222; font-weight: bold; vertical-align: baseline; white-space: pre-wrap;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small; background-color: transparent; font-weight: bold; vertical-align: baseline; white-space: pre-wrap;"> THEOUTNET.COM</SPAN></SPAN></SPAN></P>
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<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; white-space: pre-wrap; font-size: small;"><STRONG>Date</STRONG>: March 12, 2017</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; white-space: pre-wrap; font-size: small;"><STRONG>Time</STRONG>: 09.30am - 10.30am</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; white-space: pre-wrap; font-size: small;"><STRONG>Location</STRONG>: Hangar Lounge, 318 Colorado St, Austin, TX, 78701</SPAN></P>
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<P STYLE="text-align: center;"><SPAN STYLE="color: #ff0000;"><STRONG><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">Entrance to the Fashion House is first-come-first-served.</SPAN></STRONG></SPAN></P>
<P STYLE="text-align: center;"><SPAN STYLE="color: #ff0000;"><STRONG><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">SXSW BADGE HOLDERS HAVE PRIORITY TO ALL EVENTS AT THE DECODED FASHION HOUSE @SXSW</SPAN></STRONG></SPAN></P>
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<P STYLE="text-align: center;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><STRONG>Hosted By</STRONG></SPAN></P>
<P STYLE="text-align: center;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><SPAN STYLE="line-height: 1.6em;"> <IMG ALT="" SRC="https://cdn.evbuc.com/eventlogos/28765477/logosxswdecoded2-1.jpg" HEIGHT="140" WIDTH="378"></SPAN></SPAN></P>
<P STYLE="text-align: center;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; white-space: pre-wrap; font-size: small;"><STRONG>More information on Decoded Fashion House @ SXSW</STRONG></SPAN></P>
<P STYLE="text-align: center;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; white-space: pre-wrap; font-size: small;"><STRONG><A STYLE="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif;" HREF="http://decodedfashion.com/sxsw/" REL="nofollow"><SPAN STYLE="line-height: 1.6em;">http://decodedfashion.com/sxsw/</SPAN></A></STRONG></SPAN></P>
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<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><STRONG>SNAPSHOT:</STRONG></SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">09:30 - 10:30am - COMMUNITY COMES FIRST: THE NEW RETAIL NORM</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">11:00 - 12:00pm - INVISIBLE MARKETING: AI WILL TRANSFORM YOUR BRAND</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">12:30 - 1:30pm - POWER PLAY: INFLUENCERS + BRANDS + INSTA- COMMERCE</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">1:30 - 3.00pm - ADAPTIVE COMMERCE & COCKTAILS WITH CURALATE</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">2.00- 3.00pm - FACES + DIGITAL SPACES: TRANSFORMING BEAUTY</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">3:30 - 4:30pm - CONTENT IS STILL KING: A NEW NARRATIVE CALLS</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">5:00 - 6:00pm - GET REAL: WHAT'S THE POINT IF IT DOESN'T DRIVE ROI?</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">6.00 - 8.00pm - DECODED FASHION HOUSE CLOSING PARTY WITH SHOPGATE</SPAN></P>
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<P STYLE="font-size: 15px; line-height: 22.5px;"><SPAN STYLE="font-size: small;"><SPAN STYLE="text-decoration: underline;"><STRONG><SPAN STYLE="font-family: arial, sans, sans-serif; white-space: pre-wrap; line-height: 1.6em;"><BR></SPAN></STRONG></SPAN></SPAN></P>
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