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With Dan Olsen (Author, The Lean Product Playbook).
Thu, May 25, 2017 @ 09:30 AM   $599   DLA Piper, 2000 University Ave
 
     
 
 
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EVENT DETAILS
<P>In this all-day workshop, product mangement expert & author <STRONG>Dan Olsen</STRONG> will teach you how to achieve product-market fit. Dan will share advice from his best-selling book <A HREF="http://www.amazon.com/Lean-Product-Playbook-Innovate-Products/dp/1118960874/" TARGET="_blank" REL="noopener noreferrer noopener nofollow noopener noreferrer nofollow nofollow noreferrer nofollow"><EM>The Lean Product Playbook</EM></A> published by Wiley.</P>
<P><IMG ALT="Dan Olsen" SRC="https://cdn.evbuc.com/eventlogos/315068/danolsenbook.jpg"></P>
<P>Dan will explain his Product-Market Pyramid framework, which is the foundation of his 6-step Lean Product Process for achieving product-market fit.</P>
<P>The Lean Product Process consists of six steps:</P>
<P>1. Determine your target customer<BR>2. Identify underserved customer needs<BR>3. Define your value proposition<BR>4. Specify your Minimum Viable Product (MVP) feature set<BR>5. Create your MVP prototype<BR>6. Test your MVP with customers</P>
<P><IMG ALT="workshop" SRC="https://cdn.evbuc.com/eventlogos/315068/workshop2a.jpg"></P>
<P>Unlike other books or talks, Dan's advice is very pragmatic & hands-on. You will walk away with tools & techniques you can apply as soon as you finish the workshop.</P>
<P>Dan will illustrate his product advice with examples, case studies, & class exercises.</P>
<P><IMG ALT="workshop" SRC="https://cdn.evbuc.com/eventlogos/315068/workshop2.jpg"></P>
<P>Each attendee will receive a copy of <EM>The Lean Product Playbook</EM>, personally signed by Dan.</P>
<P><SPAN>Workshop attendance is limited to ensure we have an intimate setting that fosters lots of interactive discussion.</SPAN></P>
<P><IMG ALT="workshop" SRC="https://cdn.evbuc.com/eventlogos/315068/workshop5.jpg"></P>
<H2><STRONG>Who should attend</STRONG></H2>
<P>Anyone involved in creating or improving a product will find this workshop valuable, including:<BR> Product managers<BR>Entrepreneurs<BR>Designers<BR> Developers<BR> Executives<BR> Marketers<BR> Analysts</P>
<H2>Location</H2>
<P>The workshop will be held at DLA Piper's offices at 2000 University Ave in Palo Alto. A big thank you to our sponsor <A HREF="https://www.dlapiper.com/en/us/sectors/technology/" TARGET="_blank" REL="noopener noreferrer noopener nofollow noopener noreferrer nofollow nofollow noreferrer nofollow">DLA Piper</A>, one of Silicon Valley's leading law firms,for providing space for our event.</P>
<P><IMG ALT="DLA Piper logo" SRC="https://upload.wikimedia.org/wikipedia/de/thumb/8/85/DLA-Piper-Logo.svg/250px-DLA-Piper-Logo.svg.png"></P>
<P>Morning coffee, lunch & afternoon snacks will be served.</P>
<P>I look forward to seeing you at the workshop!</P>
<P><A HREF="http://dan-olsen.com" TARGET="_blank" TITLE="Dan Olsen" REL="noopener noreferrer noopener nofollow noopener noreferrer nofollow nofollow noreferrer nofollow">Dan Olsen</A></P>
<P><A HREF="http://leanproductplaybook.com/" TARGET="_blank" TITLE="The Lean Product Playbook" REL="noopener noreferrer noopener nofollow noopener noreferrer nofollow nofollow noreferrer nofollow">Learn more about The Lean Product Playbook</A></P>
<P><SPAN><A HREF="https://www.linkedin.com/in/danolsen98" TARGET="_blank" TITLE="Dan Olsen" REL="noopener noreferrer noopener nofollow noopener noreferrer nofollow nofollow noreferrer nofollow">View Dan's LinkedIn Profile</A></SPAN></P>
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