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Design Clinic at Fjord With 1 in 10 US adults already owning a wearable device, there is a growing interest in making technology wearable so it can seamlessly enmesh with our bodies and our everyday lives. We constantly hear of a new wearable product announced or released. But, at the same time research shows that one-third of these adults no longer use their devices after just six months, with the number jumping to 50% for fitness trackers. How can designers help make these services more than a shiny new toy and fit them into people's lives in a meaningful way? In this 2.5 hour workshop, participants will gain a deeper perspective for the opportunities and challenges when designing for wearables. They will learn about Fjord's approach to problem-solving and get an overview of the different service design tools we use everyday. By actively working through a design challenge, participants will work in groups to generate ideas for wearables products, using selected methods and tools to help conceive, validate, and improve upon concepts. At the end, each group will be asked to present their ideas for discussion and feedback. AGENDA About Fjord (10 minutes) - Wearable project examples - Service design intro - About our process - About methodologies/service design tools Introduction to Wearables (15 minutes) - What's in the market now - What are the challenges? - Examples and case studies for designing wearables Design Challenge (50 minutes) - Break into groups and receive your design challenge - Groups work though different design approaches for creating a wearable concept Group Presentations (15 minutes) - Presentations and feedback
<DIV ID="yui_3_16_0_1_1407116979223_442657"> WHEN Thursday, August 21, 2014 6:30 - 8:30 pm</DIV>
 WHERE FJORD Design and Innovation from Accenture Interactive 3 West 18th Street, 8th Floor New York, NY 10011 Cost: Free
Refreshments will be served. 

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Free and open to everyone interested however tickets are required.
IMPORTANT!! Seating is limited. So you must have a ticket to attend.Please only RSVP if you know you can attend.
Cancellations: Please email us (<A HREF="mailto:nyc.ixda@gmail.com" REL="nofollow nofollow">nyc.ixda@gmail.com</A>) as soon as you know you cannot use your ticket. We'll release your seat for one of your fellow practitioners and generate good IxD karma for all involved!
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 ABOUT THE WORKSHOP PRESENTERS This workshop is presented by Petra Farinha, Jadie Oh, and Nour Diab, who organize Fjord's regular Design Clinics.Design Clinic is a design-focusedgathering that Fjord's New York studio hosts weekly. When we are deeply involved in our everyday work, we sometimes need a reminder about all of the great things happening in design outside of our projects and the great people around us. So everyweek,we share our passion for design, have a conversation about it, ideate together, invite brilliant minds outside of Fjord, or go out to hunt for inspiration. And yes we do all of that with beer.
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About Petra
SENIOR INTERACTION DESIGNER
Petra is an advocate for the value of design thinking and human-centered approaches to solve complex issues and improve user experiences. She brings to Fjord her expertise's in user research, strategic thinking, concept development and an extensive experience in translating business requirement and insights into meaningful interactions.

Prior of joining Fjord, Petra lead the UX practice and co-managed the design department at Purpose, a social innovationcompany that is exploring the potential of new technologies to influence behavior and inspire collective action. She graduated from ITP/NYU where she focused her research on the impact of technology in our daily routines and how they are changing the way we experience urban spaces. Before moving to NY six and half years ago, Petra worked as a freelancer, collaborating with diverse design studios and as design faculty at the School of Arts and Design in Caldas da Rainha, Portugal.

About Jadie
INTERACTION DESIGNER
As an interaction designer, Jadie believes that technologies, through their purposeful usability, can empower a broad range of people in positive, meaningful ways. She joined Fjord to pursue her passion through innovative service design that Fjord is known for.

At Fjord she worked for industry leading clients from various fields including Qualcomm, Samsung, Citibank and Intuit.Previously, she worked at Samsung Electronics on mobile applications and services that will benefit future mobile usage in 4G network environment. Her juicy ideas on social features and media consumption on mobile devices are integrated in Samsung OS platform for mobile devices. Prior to Samsung, she worked at Aol lifestyle channel as a visual designer where she honed her visual sense and the ability to design for large audience.

About Nour
INTERACTION DESIGNER
As a designer with a hybrid background in communication design, interaction design, and design research, Nour has a user-centred approach to the work that she does at Fjord. Her expertise ranges from print for rebranding and bookdesign projects, to concept development and experience design for products and services.

Previously she worked on digital services at both Behavior LLC and Moment Design where she has focused on user experiencedesign. Prior to working in service design, Nour has worked as Assistant Graphic Designer first at Socio X, then at Arude Magazine.
 ABOUT OUR EVENT SPONSOR</DIV>
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<A HREF="http://www.fjordnet.com/" REL="nofollow nofollow">Fjord </A>is a service design consultancy, acquired by Accenture Interactive in 2013. We create useful, effective, and desirable digital services that people love. We help the world's leading businesses make complex systems simple and elegant with the power of design. Founded in 2001, Fjord employs a diverse group of over 250 design experts in nine global creative hubs including Berlin, Helsinki, Istanbul, London, Madrid, New York, Paris, San Francisco, and Stockholm. For more information visit <A HREF="http://www.fjordnet.com/" REL="nofollow nofollow">www.fjordnet.com</A>.
 ABOUT IxDA With over 50,000 members and more than 150 local groups around the world, the IxDA network actively focuses on interaction design issues for the practitioner no matter his or her level of experience. IxDA is a novel kind of un-organization and relies on its passionate members to help serve the needs of the international Interaction Design community. The IxDA New York City local group is a vibrant community of people interested in interaction design who meet monthly at face-to-face events. Programming is created by a volunteer group of local leaders and realized through the generosity of speakers, sponsors, and host partners.

To learn more about IxDA, please visit <A TITLE="IxDA website" HREF="http://www.ixda.org" TARGET="_blank" REL="nofollow nofollow">http://www.ixda.org</A> See you there! The IxDA NYC local leaders