Events  Deals  Jobs  SF Climate Week 2024 
    Sign in  
 
 
With Terry Romero (Outreach Food @ Kickstarter), Gabi Lewis (Founder @ Exo) & Allison Waddell (Culinary Dir. @ Barnraiser).
Sat, Mar 28, 2015 @ 09:00 AM   $399   Projective Space, 72 Allen St, 3rd Fl
 
   
 
 
              

    
 
Sign up for our awesome New York
Tech Events weekly email newsletter.
   
LOCATION
EVENT DETAILS
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif;"><IMG STYLE="vertical-align: middle;" SRC="https://cdn.evbuc.com/eventlogos/9177411/crowdfundingmarketingv2.jpg" ALT="" WIDTH="600"></SPAN></P>
<P><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><BR></SPAN></P>
<P><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;">Crowdfunding is a great way to jumpstart and market your food startup projects--but only if it's done well. Close to 60% of all crowdfunding campaigns fail. There is a science to running a successful campaign and it all starts with preparation, before you even click the start button.</SPAN></P>
<P><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;">Lisa Q. Fetterman, <A HREF="http://www.forbes.com/pictures/eimi45fgkg/lisa-fetterman-27/" TARGET="_blank" REL="nofollow">Forbes 30 Under 30</A>, has raised over $1.3 million through <A HREF="http://kck.st/1CDPQXn" TARGET="_blank" REL="nofollow">two Kickstarter campaigns</A> for her sous vide startup, <A HREF="http://bit.ly/1JiS2Gb" TARGET="_blank" REL="nofollow">Nomiku</A>, and she wants to help you succeed.</SPAN></P>
<P><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;">This one-day bootcamp will teach you everything you need to launch a kick-ass crowdfunding campaign, from planning and creating buzz before you launch, to learning how to keep momentum strong in backer growth, to immediate post-Kickstarter logistics. By the end of the day, you will walk away with an action plan and loads of templates to help you get your project funded. The bootcamp will conclude with a panel/Q&A with<SPAN STYLE="font-family: arial, sans-serif; font-size: 12.8000001907349px;">food crowdfunding experts and successfully-funded entrepreneurs including: Terry Romero of <A TITLE="Kickstarter" HREF="https://www.kickstarter.com/" REL="nofollow">Kickstarter</A>, Allison Waddell of <A TITLE="Barnraiser" HREF="https://www.barnraiser.us/" REL="nofollow">Barnraiser</A> and Gabi Lewis of <A TITLE="Exo" HREF="https://www.exoprotein.com/" REL="nofollow">Exo.</A></SPAN></SPAN></P>
<P><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><BR></SPAN></P>
<P><SPAN STYLE="font-size: medium; font-family: arial, helvetica, sans-serif;"><STRONG>Takeaways:</STRONG></SPAN></P>
<UL>
<LI><SPAN STYLE="line-height: 1.6em; font-size: small; font-family: arial, helvetica, sans-serif;">Understand what it takes to get your project funded</SPAN></LI>
<LI><SPAN STYLE="line-height: 1.6em; font-size: small; font-family: arial, helvetica, sans-serif;">Learn how to cultivate and activate your tribe to create pre-launch buzz</SPAN></LI>
<LI><SPAN STYLE="line-height: 1.6em; font-size: small; font-family: arial, helvetica, sans-serif;">Crash course in PR and marketing strategy to get a pre-launch media blitz</SPAN></LI>
<LI><SPAN STYLE="line-height: 1.6em; font-size: small; font-family: arial, helvetica, sans-serif;">Craft a compelling crowdfunding page</SPAN></LI>
<LI><SPAN STYLE="line-height: 1.6em; font-size: small; font-family: arial, helvetica, sans-serif;">Understand what it takes to create a killer promo video on any budget</SPAN></LI>
<LI><SPAN STYLE="line-height: 1.6em; font-size: small; font-family: arial, helvetica, sans-serif;">Learn how to set campaign goals, stretch goals and rewards</SPAN></LI>
<LI><SPAN STYLE="line-height: 1.6em; font-size: small; font-family: arial, helvetica, sans-serif;">Develop a communications strategy for during and after your campaign</SPAN></LI>
<LI><SPAN STYLE="line-height: 1.6em; font-size: small; font-family: arial, helvetica, sans-serif;">Understand fulfillment costs, logistics and best practices</SPAN></LI>
<LI><SPAN STYLE="line-height: 1.6em; font-size: small; font-family: arial, helvetica, sans-serif;">Determine which crowdfunding platform is right for you</SPAN></LI>
<LI><SPAN STYLE="line-height: 1.6em; font-size: small; font-family: arial, helvetica, sans-serif;">Learn how to build the right team from small to large budgets</SPAN></LI>
<LI><SPAN STYLE="line-height: 1.6em; font-size: small; font-family: arial, helvetica, sans-serif;">Walk away with a crowdfunding strategy</SPAN></LI>
</UL>
<DIV><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;"><SPAN STYLE="line-height: 20.7999992370605px;"><BR></SPAN></SPAN></DIV>
<DIV><SPAN STYLE="font-size: medium; font-family: arial, helvetica, sans-serif;"><STRONG><SPAN STYLE="line-height: 20.7999992370605px;">Get to Know the Panelists:</SPAN></STRONG></SPAN></DIV>
<DIV><SPAN STYLE="font-family: arial, helvetica, sans-serif;"><STRONG><SPAN STYLE="font-size: medium;"><SPAN STYLE="line-height: 20.7999992370605px;"><BR></SPAN></SPAN></STRONG></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><SPAN STYLE="font-size: small;"><SPAN STYLE="line-height: 20.7999992370605px;"><IMG STYLE="float: left; margin-left: 10px; margin-right: 10px;" SRC="https://cdn.evbuc.com/eventlogos/61490687/thr150x150.jpg" ALT="Terry Romero Kickstarter" WIDTH="150">Terry Hope Romero is Kickstarter's Outreach Lead for the Food and Crafts categories. She's the author of several bestselling cookbooks including Veganomicon, Vegan Cupcakes Take Over the World, Vegan Eats World, Salad Samurai, and many more. Terry has presented cooking demonstrations and culinary talks at food festivals and conferences throughout North America, Europe, and Australia and holds a certificate in Plant Based Nutrition from Cornell University. Connect with her @terryhope.</SPAN></SPAN></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><SPAN STYLE="font-size: small;"><SPAN STYLE="line-height: 20.7999992370605px;"><BR></SPAN></SPAN></SPAN></DIV>
<DIV></DIV>
<DIV>
<P STYLE="text-align: left;"><SPAN STYLE="font-family: arial, helvetica, sans-serif;"><IMG STYLE="float: left; margin-left: 10px; margin-right: 10px;" SRC="https://cdn.evbuc.com/eventlogos/61490687/headshot1150x150.jpg" ALT="Allison Waddell" WIDTH="150"><SPAN STYLE="line-height: 1.6em;">Allison Waddell is the Food & Culinary Director at Barnraiser. Allison's path to her calling has been a winding road but has given her the skills to truly live her passion. With a BBA in Marketing and CIS, 15 years as a small business owner in the culinary and wellness space, a culinary degree from the CIA and positions at Robert Mondavi Winery and Hotel Tonight, she is now the resident chef, trainer & Food & Culinary Director for Barnraiser. Her motto: SHOW UP FOR YOUR LIFE and work hard to have fun and make a difference in this world.</SPAN></SPAN></P>
<P STYLE="text-align: left;"><SPAN STYLE="line-height: 1.6em; font-family: arial, helvetica, sans-serif;"></SPAN></P>
<P><SPAN STYLE="line-height: 1.6em; font-family: arial, helvetica, sans-serif;"><IMG STYLE="float: left; margin-left: 10px; margin-right: 10px;" SRC="https://cdn.evbuc.com/eventlogos/61490687/unnamed5150x150.jpg" ALT="Gabi Lewis Exo" WIDTH="150">Gabi Lewis is the Co-Founder of Exo, a New York-based company pioneering the consumption of insects as a healthful, sustainable and economical alternative protein source. He has been interviewed by media outlets including Forbes, The New York Times, National Geographic and The Wall Street Journal. Originally from Scotland, Gabi studied Philosophy & Economics at Brown University.</SPAN></P>
<P><SPAN STYLE="font-family: arial, helvetica, sans-serif;"></SPAN></P>
</DIV>
<DIV><SPAN STYLE="font-family: arial, helvetica, sans-serif;"></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"></SPAN></DIV>
<DIV><SPAN STYLE="font-family: arial, helvetica, sans-serif;"><STRONG><SPAN STYLE="font-size: medium;"><BR></SPAN></STRONG></SPAN></DIV>
<DIV><SPAN STYLE="font-family: arial, helvetica, sans-serif;"><STRONG><SPAN STYLE="font-size: medium;">Who Should Attend:</SPAN></STRONG><SPAN STYLE="font-size: medium;"></SPAN><SPAN STYLE="font-size: medium;"><SPAN STYLE="font-size: small;">Anyone who wants to learn how to launch a kick-ass crowdfunding campaign for their food, ag, food tech or ag tech product.</SPAN></SPAN></SPAN></DIV>
<DIV><SPAN STYLE="font-size: medium; font-family: arial, helvetica, sans-serif;"><SPAN STYLE="font-size: small;"><BR></SPAN></SPAN></DIV>
<DIV><SPAN STYLE="font-family: arial, helvetica, sans-serif;"><STRONG><SPAN STYLE="font-size: medium;"><BR></SPAN></STRONG></SPAN></DIV>
<DIV><SPAN STYLE="font-family: arial, helvetica, sans-serif;"><STRONG><SPAN STYLE="font-size: medium;">Online Course:</SPAN></STRONG><SPAN STYLE="font-size: medium;"><SPAN STYLE="font-size: small;">Not able to attend the Bootcamp? We've got you covered. This course will also be available online in early May. It will features videos, hands-on exercises, templates, monthly office hours with Lisa and access to the course forum. Sign-up today and get 60% off the course price.</SPAN></SPAN></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><BR></SPAN></DIV>
<DIV><SPAN STYLE="font-size: medium; font-family: arial, helvetica, sans-serif;"><STRONG><BR></STRONG></SPAN></DIV>
<DIV><SPAN STYLE="font-size: medium; font-family: arial, helvetica, sans-serif;"><STRONG>About Your Instructor:</STRONG></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><STRONG><BR></STRONG></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><IMG STYLE="float: left; margin-left: 10px; margin-right: 10px;" SRC="https://cdn.evbuc.com/eventlogos/9177411/lisaheadshot1small.jpg" ALT="" WIDTH="250"><STRONG>Lisa Q. Fetterman</STRONG> is the founder and CEO of Nomiku, the first home sous vide immersion circulator. She was recently named Forbes 30 Under 30. Lisa's culinary sensibilities were honed at the best restaurants in the world like Babbo, Jean Georges, and Saison. She has a sophisticated writing and editing background with a BA in Journalism from the prestigious NYU Arthur L. Carter of Journalism. She's worked for Hearst Corporation in their digital media department and has helped publish multiple New York Times Bestsellers with SMITH Magazine.</SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><BR></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><BR></SPAN></DIV>
<DIV><SPAN STYLE="font-family: arial, helvetica, sans-serif;"><STRONG><SPAN STYLE="font-size: medium;"><BR></SPAN></STRONG></SPAN></DIV>
<DIV><SPAN STYLE="font-family: arial, helvetica, sans-serif;"><STRONG><SPAN STYLE="font-size: medium;"><BR></SPAN></STRONG></SPAN></DIV>
<DIV><SPAN STYLE="font-family: arial, helvetica, sans-serif;"><STRONG><SPAN STYLE="font-size: medium;">About Projective Space:</SPAN></STRONG></SPAN></DIV>
<DIV><SPAN STYLE="font-family: arial, helvetica, sans-serif;"><STRONG><SPAN STYLE="font-size: medium;"><BR></SPAN></STRONG></SPAN></DIV>
<DIV><SPAN STYLE="font-family: arial, helvetica, sans-serif;"><IMG STYLE="float: left;" SRC="https://cdn.evbuc.com/eventlogos/61490687/projectivelogo.jpg" ALT="Projective Space" WIDTH="150"></SPAN></DIV>
<DIV><SPAN STYLE="font-family: arial, helvetica, sans-serif;"></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><BR></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><BR></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><BR></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;">Coworking built on a curated community centered around its innovative entrepreneurs. Learn more and apply to be a member<A TITLE="Projective Space" HREF="http://www.projective.co/" REL="nofollow">here.</A></SPAN></DIV>
<DIV><SPAN STYLE="font-family: arial, helvetica, sans-serif;"></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><BR></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><BR></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><BR></SPAN></DIV>
<DIV><SPAN STYLE="font-family: arial, helvetica, sans-serif;"></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;"><BR></SPAN></DIV>
<DIV><SPAN STYLE="font-size: small; font-family: arial, helvetica, sans-serif;">Check out our other food business courses at <A HREF="http://ed.foodtechconnect.com" TARGET="_blank" REL="nofollow">ed.foodtechconnect.com</A>.</SPAN></DIV>
 
 
 
 
© 2024 GarysGuide      About    Feedback    Press    Terms