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EVENT DETAILS |
<P><IMG SRC="http://gsb.columbia.edu/globalbrands/sites/globalbrands/files/brite14_banner_01.jpg" ALT="" WIDTH="600" HEIGHT="142"></P>
<H1 STYLE="font-size: 20px; width: 300px; border-bottom: 1px solid #FE9D1B; padding-bottom: 3px;"><SPAN STYLE="font-family: arial, helvetica, sans-serif; color: #fe9d1b;">BRITE '15 Conference</SPAN></H1>
<P><STRONG>March 2-3, 2015<BR> Columbia University | Lerner Hall</STRONG> | <STRONG>Roone Arledge Auditorium</STRONG><BR> <STRONG>2920 Broadway, New York, NY 10027</STRONG></P>
<P><A HREF="http://briteconference.com" TARGET="_blank" REL="nofollow">http://briteconference.com<BR><BR></A><SPAN>Now in its 8th year, <STRONG>BRITE '15</STRONG>will bring together<STRONG> 500+ leaders from business, technology, media, and marketing</STRONG> to discuss how innovation is transforming the ways companies build and sustain great brands. <BR><BR>Participants come to think differently about the changing global landscape and to connect with a unique group of innovators, marketers, entrepreneurs, and champions of social enterprise.</SPAN></P>
<P STYLE="color: #0096d6;"><SPAN STYLE="font-family: arial, helvetica, sans-serif;"><STRONG><SPAN CLASS="nounderline"><BR>SPEAKERS & AGENDA TO BE ANNOUNCED<BR><BR></SPAN></STRONG></SPAN></P>
<P STYLE="color: #0096d6; border-bottom: 1px solid #0096D6; width: 300px; padding-bottom: 3px; font-family: arial, helvetica, sans-serif;"><STRONG>BRITE '15 Featured Speakers:</STRONG></P>
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<DIV STYLE="float: left; width: 200px;"><IMG CLASS="profiles" SRC="http://www.briteconference.com/BRITE15/images/ann_mukherjee.jpg" ALT="" WIDTH="100px">
<P><STRONG>Ann Mukherjee</STRONG><BR> President<BR> <STRONG>PepsiCo Global Insights</STRONG></P>
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<DIV STYLE="float: left; width: 200px;"><IMG CLASS="profiles" SRC="http://www.briteconference.com/BRITE15/images/sree_sreenivasan.jpg" ALT="" WIDTH="100px">
<P><STRONG>Sree Sreenivasan</STRONG><BR> Chief Digital Officer <BR> <STRONG>Metropolitan Museum of Art</STRONG></P>
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<P><STRONG>Billie Whitehouse</STRONG><BR> Co-Founder<BR> <STRONG>Wearable Experiments</STRONG></P>
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<DIV STYLE="float: left; width: 200px;"><IMG CLASS="profiles" SRC="http://www.briteconference.com/BRITE15/images/chad_gutstein.jpg" ALT="" WIDTH="100px">
<P><STRONG>Chad Gutstein</STRONG><BR> CEO<BR> <STRONG> Machinima</STRONG></P>
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<DIV STYLE="float: left; width: 200px;"><IMG CLASS="profiles" SRC="http://www.briteconference.com/BRITE15/images/doreen_lorenzo.jpg" ALT="" WIDTH="100px">
<P><STRONG>Doreen Lorenzo </STRONG><BR> President<BR> <STRONG>Quirky</STRONG></P>
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<DIV STYLE="float: left; width: 200px;"><IMG CLASS="profiles" SRC="http://www.briteconference.com/BRITE15/images/david_bell.jpg" ALT="" WIDTH="100px">
<P><STRONG>Prof. David Bell</STRONG><BR> Author, <BR> <EM>Location is (Still) Everything</EM><BR> <STRONG>The Wharton School</STRONG></P>
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<DIV STYLE="float: left; width: 200px;"><IMG CLASS="profiles" SRC="http://www.briteconference.com/BRITE15/images/martin_hayward.jpg" ALT="" WIDTH="100px">
<P><STRONG>Martin Hayward</STRONG><BR> SVP Global Digital Strategy<BR> and Futures<BR> <STRONG>Aimia</STRONG></P>
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<DIV STYLE="float: left; width: 200px;"><IMG CLASS="profiles" SRC="http://www.briteconference.com/BRITE15/images/emily_culp.jpg" ALT="" WIDTH="100px">
<P><STRONG>Emily Culp</STRONG><BR> SVP, eCommerce & <BR> Omni-Channel Marketing <BR> <STRONG>Rebecca Minkoff</STRONG></P>
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<DIV STYLE="float: left; width: 200px;"><IMG CLASS="profiles" SRC="http://www.briteconference.com/brite15/images/bernd_schmitt.jpg" ALT="" WIDTH="100px">
<P><STRONG>Bernd Schmitt </STRONG><BR>Professor<BR><STRONG>Columbia Business School</STRONG></P>
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<P STYLE="color: #0096d6; border-bottom: 1px solid #0096D6; width: 300px; padding-bottom: 3px; margin-top: 30px;"><SPAN STYLE="font-family: arial, helvetica, sans-serif;"><STRONG>Topics at BRITE '15 will include:</STRONG></SPAN></P>
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<LI><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">Infinite Lives: how technology is redefining our sense of time, body, space and self<BR></SPAN></LI>
<LI><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">The Internet of Things and computing everywhere<BR></SPAN></LI>
<LI><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">Data, privacy, and the battle over personal information</SPAN></LI>
<LI><SPAN STYLE="font-size: small; font-family: arial,helvetica,sans-serif;">Building brands and reinventing innovation through collaboration</SPAN></LI>
<LI><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">The science + art of marketing that connect brands with consumers' lives</SPAN></LI>
<LI><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">The Future of television, hospitality, healthcare, museums, and more</SPAN></LI>
<LI><SPAN STYLE="font-family: arial, helvetica, sans-serif; font-size: small;">Why location is (still) everything, in the digital age</SPAN></LI>
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<P STYLE="color: #0096d6; border-bottom: 1px solid #0096D6; width: 300px; padding-bottom: 3px; margin-top: 30px;"><SPAN STYLE="font-family: arial, helvetica, sans-serif;"> <STRONG>Conference Format:</STRONG></SPAN></P>
<P><BR>BRITE '15 will once again host a large audience for keynotes and panels featuring leading companies and case studies; new research; and demos of emerging technologies. The conference's second day will focus on interactive discussions, break-outs, and peer networking. Live blogging, videocasts, and Twitter feeds will extend the discussion at BRITE to an even broader audience worldwide.</P>
<P>The aim of BRITE is to stimulate conversations; it is not simply a series of lectures. Join us to talk with fellow big thinkers, hear stories of what is working and what isn't, and see the newest technologies in person.</P>
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<P STYLE="color: #0096d6; border-bottom: 1px solid #0096D6; width: 300px; padding-bottom: 3px; margin-top: 30px;"><SPAN STYLE="font-family: arial, helvetica, sans-serif;"> <STRONG>Who should attend? </STRONG></SPAN></P>
<P><BR>CEOs, CMOs, marketing executives, brand managers and strategists, product developers, innovation directors, media buyers, viral marketers, brand consultants and agencies, online developers, social networkers, entrepreneurs, video & gaming creators, content publishers, multi-platform media companies, and emerging technology investors.</P>
<P>A&E, Absolut Vodka, Ad Age, Adidas, Aetna, AIG, American Ballet Theatre, American Express, AOL, AT&T, Audi, Avon, Bell Atlantic, BMW, Burger King, BusinessWeek, Carnegie Hall, Chanel, Cisco, Citigroup, Clinton Global Initiative, CNN, Coca-Cola, Colgate-Palmolive, Craigslist, Dell, Deloitte Consulting, Digitas, Domino's PIzza, Dow Jones & Company, Dupont, Eli Lilly, Este Lauder, Fedex, GE, Goldman Sachs, Google, HP, IBM, IDEO, Interbrand, John Templeton Foundation, Johnson & Johnson, Kraft Foods, LEGO, Lenovo, L'Oreal, McDonald's, McKinsey, Merrill Lynch, Microsoft, Moody's Analytics, Movado, Netflix, Nickelodeon/MTVN, Nielsen, Novartis, Ogilvy & Mather, Pfizer, Procter & Gamble, Quattro Wireless, R/GA, Reuters, Samsung, SAP, Siemens, Sony Music, Taco Bell, The New York Times, TIAA-CREF, Time Warner, UNICEF, Unilever, United Nations, Univision, Visa, Volkswagen, Yahoo!, ZipCar, and others.</P>
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