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Suggested Agenda:
6:30 - 7:00 Arrive, Sign in: Pizza & Beers
---------Use White Board to Post Topics, Questions, Jobs & Seekers
7:00 - 7:15 Welcome from Cindy & Nick (ask Nick to talk about his experience at Agile2012 last week!)
7:15 - 7:30 Un-conference format: vote on white board suggestions
7:30 - 8:30 Mark will talk about how to grow revenue and profits through pricing and why its important to price early and often. The goal of the discussion is to enable participants to determine how to use pricing to capture more value, and even decide what new products to develop to capture the most value.
8:30 - 9:00 Open Discussion
9:00 - 9:15 1 minute pitches: positions available/who is seeking
---------Use form to share http://bit.ly/MBrLs4
9:15 - end Networking
About Mark Stiving, Ph.D.
Mark Stiving is a respected pricing expert with a Ph.D. in Marketing (Pricing) from U.C. Berkeley and more than 15 years of experience helping companies implement value- based pricing strategies to increase profits. A speaker, coach, and consultant, Stiving has worked with esteemed companies such as Cisco, Procter and Gamble, Grimes Aerospace, Rogers Corporation, as well as many small businesses and entrepreneurial ventures.
He is the author of Impact Pricing: Your Blueprint for Driving Profits. Read more from Stiving on his blog, www.PragmaticPricing.com, and learn more about Stiving at www.markstiving.com. Listen to Mark on the Global Product Management Talk with Roger Cauvin, PM expert: http://bit.ly/zim69l
Thanks to our location & beer host
and our Pizza Sponsor
http://www.aipmm.com
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