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EVENT DETAILS |
Join PRSA-NY & New York Institute of Technology in a special international PR roundtable providing insights into the European PR landscape - jobs, ethics tactics & the impact of geopolitical events on the industry. Meet & network with PR pros from many countries!
Trump. Brexit. Social media & digital PR. Irrespective of your point of view, the old world order is changing forcing PR pros to adapt to the continuously shifting environment.
At this special international PR roundtable, meet a group of European independent agency owners & senior practitioners. They'll discuss their work & the competitive landscape. Learn about which market segments are hot & which are not. Find out about the state of social media, healthcare PR, financial services, tech PR, investor relations & best practices for working with global clients who operate in Europe.
What are the job opportunities for U.S. practitioners moving to Europe? Are there barriers including language & gender?
And as part of our participation in Communications Week, we'll probe the notion of fake news & how that plays in Europe. Are the ethics of PR practitioners similar to those in the U.S.? Does government control how PR practitioners represent themselves, & their clients?
Come prepared with your own questions. Arrive early & meet/mingle with our guest panelists during the pre-roundtable mixer. Attendees to this session will gain a solid understanding of the state of the European PR market & how/if it contrasts with the U.S. market.
Agenda
6:00 - 6:30 PM Registration/Networking; Refreshments
6:30 - 6:40 PM Announcements; Welcome & Opening Remarks - PRSA-NY & NYIT
6:40 - 7:30 PM Program: Roundtable
7:30 - 7:55 PM Q&A
7:55 - 8:00 PM Wrap-Up; Networking
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