"This session will cover the complexities of working with products across the physical & software arena. We'll be covering how ideas & concepts become reality, how a PM works cross-functionally with multiple teams to keep a project flowing & how a PM continues to iterate & improve upon products after they've made it to consumers' hands.Main takeaways:- What is platform Product Management?- How is it different from Product Management for consumers?- What it takes to be a good platform Product Manager
Meet the Speaker: Rasika Vaidya Kaura
Rasika Vaidya Kaura has deep experience in product managing industry-leading adTech platforms that enabled data-driven, real-time precision marketing. Currently, Rasika is Senior Principal Product Manager at Oracle & leading product development of customer data platform. Previously, she was director of products, where she helped build Adara's programmatic ad buying SaaS platform to help travel brands & advertisers with marketing through ADARA's travel data co-op. Before that, she led Product Management at Yahoo! for Right Media Ad Exchange & performance display ad serving.Rasika graduated from Santa Clara University Leavey Business School & also has her Bachelor's in Electrical Engineering.
View the Speaker's LinkedIn
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