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EVENT DETAILS |
UX + Data returns to you virtually!
Designers have long been champions for the user believing that good design is good business. Yet, design continues to be left out of strategic decisions. Designers typically get paid less than their product, engineering & data counterparts. And they often struggle to get their voices heard.
In this talk, Lex Roman shares how designers can better connect their work to the business. When designers demonstrate their contributions to business growth, their voices get heard & their ideas get investment. Lex will explain the key skills that empower designers to deliver both customer & business value. Armed with these skills, youll be able to better measure the power of your work & improve the impact you can have in your organization.
Speaker Bio
Lex Roman is a Product Designer whose focus is on the impact of design. This is also known as growth design. Lex runs her own independent growth design practice taking on projects, workshops & coaching. She works with teams to align business & customer value so growth is human-centric. In addition to design, she has deep expertise in product analytics, customer development & experimentation. Past work includes The Black Tux, InVision, Burner, Toyota, Prosper & Nissan. Learn more about Lexs work at lexroman.com.
Zoom link will be shared with attendees prior to the event.
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