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EVENT DETAILS |
Talk AdTech with industry insiders & discover exciting prospects for investment & collaboration.
Agenda:5:30 - 6:15 p.m. -Cocktails & networking6:15 - 6:25 p.m. -Introductions fromRichard S. Eisert, Digital Media, Technology & Privacy Partner, Davis & Gilbert LLP6:25 -7:55 p.m. - Speakers moderated byMelissa Roth,Team Lead: Adtech & Digital Media, Withum+Tom Harding, CEO Mish Guru;Dan Schiffman, CEO, Tvision InsightsDavid Sidman, CEO, LinkstormBobby Stemper, Marketing Director, AdHawk8:00- 9:00 p.m.-Networking
Presenting Companies:Mish Guru
Mish Guru is a full-service storytelling suite for Snapchat & Instagram Stories that scales a brand's content team, quickly.Over one billion Stories are created on Snapchat & Instagram every single day. Mish Guru has been helping brands like Coca-Cola, McDonald's, & Spotify for the past four years tap into real Stories, on the channels where their audience are paying attention.Ephemeral storytelling channels are content hungry & chaotic, & the people who work as marketers in this industry deserve a freakin' medal. So, we made this software instead.
TVision Insights
TVision Insights is the television attention measurement company pioneering the way brands, their agencies, & TV networks determine the true value of their video content & advertising.
The company's core technology uses patented computer vision algorithms to passively measure eyes on screen, the single most accurate way to measure person-level engagement with video content.
Founded by two MIT alumni, TVision Insights is a venture-backed company headquartered in Boston with offices in New York & Tokyo.
Linkstorm
Linkstorm makes Web & Mobile ads perform 2x-17x better for theADVERTISER by making the ads more useful to the CUSTOMER.
We accomplish this by overlaying a cascading navigationmenu onto any ad, activated by mouse-over (or tap in Mobile), that lets the customer navigate deeply into theadvertiser's website, right to the product, product info, or transaction the CUSTOMER wants.
The result is not only moreclicks, but more-qualified, self-directed, better-converting clicks.
AdHawk
Built by 2 ex-Googlers, AdHawk is the easiest way to manage your Google AdWords & Facebook Ad campaigns. After years of manually analyzing & optimizing Ad Accounts for thousands of businesses, we feel confident saying software automation makes the work of an advertiser incredibly efficient.Stop optimizing by hand & start using data science & machine learning to help you increase ROI.
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