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EVENT DETAILS |
Join fellow product marketers & product managers for a learning & networking opportunity.
Tonight's speaker series features Pragmatic Marketing certifiedGongSenior Director of Product Marketing, Chris Orlob. Learn how product marketing partners with sales to drive growth, with a key focus on artifacts that matter most to sales, like buyer personas & messaging that works. Plus, business is highly based on relationships, so learn some of the key tips (and tricks) that Chris employs to having that success with sales & customers. Get your questions ready!!
Pragmatic Marketingworks with over 8,000 companies with a focus on training product managers & product marketers worldwide.
Gong helps the world have better conversations". Thousands of sales pros have better sales conversations every day thanks to Gong.The company has been recognized as Gartner 2017 Cool Vendor, Top 25 CIO Applications Sales Technology, GCrowd Best Software Company, & many more.
Chris serves as Senior Director of Product Marketing at Gong. He has an interesting background, having started his career in sales, recognizing a lot of his role was part product marketing & part sales. He soon realized the most impactful area on a business that was untapped was understanding the dialogue that sales has throughout the customer journey, & where it could be optimized. He co-founded Conversature based on this premise, & while having pent up demand (knowing that enough was the market validation), there was a lag in delivering the product. Recognizing his situation, & knowing the market need, he soon encouraged his customers to go to Gong.io & then joined the team. He hasn't looked back ever since.
Agenda:
6:30 PM Networking, Eating & Drinking (Yes, Free food & drinks!)
7:00 PM Welcome by Sharon MarkowitzofPragmatic Marketing
7:10 PM A conversation with Chris Orlob of Gong
-Why product marketing training matters -Key artifacts that sales cares about the most -Tips (and tricks) to developing the sales-product marketing relationship
7:40 PM Q&A (Feel free to chime in throughout the presentation!)
8:00 PM Event concludes
www.pragmaticmarketing.comPractical Training. Proven Results.
PS: There may be a special promotion on classes if you attend this event! Shh! Don't tell anyone.
PSS: Based on request, we will have Palmia beer & catering from Oren's hummus, along with non-alcoholic beverages.
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