Refinery29 is the leading media & entertainment company focused on women with a global audience footprint of 425 million across all platforms. Through a variety of lifestyle stories, original video programming, social, shareable content, & live experiences, Refinery29 provides its audience with the inspiration & tools to discover & pursue a more independent, stylish, & informed life. Please visit www.refinery29.com/en-us, www.refinery29.com/en-ca, www.refinery29.uk & www.refinery29.de for more information & to browse content.
What Makes an R29er?
You have a deep commitment & passion for the mission of R29 to motivate & inspire women through their own unique power, identity, & infinite potential. You have a deep knowledge and/or interest in womens storytelling & reporting, as well as its distinct power to inform & drive conversation & change. You ignite possibility & solutions in even the most challenging moments, & you have an innate desire to strive for excellence & progress, through your daily work & your attitude.
About the team:
The content lead by the Commerce team refines the global marketplace for R29s smart, driven, & stylish audience with expansive, creative storytelling that is expertly researched & crafted with the intent to convert reader into shopper.
About the job:
Drive inspiration & conversation around shoppable service content for millennial women.
Redefine, track, & create trends. View beauty, skin care, & wellness through a 360-degree lens & discover how these categories directly relate to pop culture, politics, & the world around us. Ideate bright stories that aim to deliver quality storytelling & education to get our readers excited to shop. Source whats next from influencers, Instagram, community, experts, & most of all The Market Hunt in all corners of lifeall delivered with the R29 wink & a sense of humor. Identify market trends & turn them into creative beauty shopping stories, while always evolving your creative output. Constantly elevate Refinery29 as a thought leader in Beauty & the world of style.
What youll do:
Write or update 2-3 stories per day a mix of writing original content & updating trending shopping stories.
Work collaboratively with the Commerce & Beauty team to conceive & execute the most cutting-edge content online, creating sharp programming that is voicey, stylish, shareable, & new.
Work with Commerce Director to ensure Beauty + Wellness meets monthly revenue goals.
Represent R29 at beauty-related events, including market appointments, sales meetings, & applicable press trips.
Conceptualize new, disruptive, & milestone content within the revenue-driving vertical.
Conduct interviews with industry leaders & influencers to create thoughtful features.
Create close relationships with PR & affiliate contacts through email & seasonal press previews to stay atop new trends, brand launches, & revenue opportunity.
Produce 1 beauty newsletter a week.
Analyze shopping performance. Brainstorm new collection pages themes that are SEO-driven, on-brand, & trending for R29 audience. Curate & merchandise 2 Collections a month.
What you have:
- Bachelor's Degree
- Relevant experience at a publication or digital media company where you focused on beauty, wellness, & shopping writing
- A positive, intuitive/proactive, & collaborative mindset that wants to push shoppable content to the next level
- Must be an excellent editor & writer, with a creative vision, & understanding of the R29 voice & style POV
- Excellent verbal & written communication skills
- Organized & ability to work on daily deadlines
To be successful here you are:
- Comfortable working in a fast-paced, high volume team
- Someone who enjoys problem-solving in an ever-changing environment