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General Assembly // accelerated learning programs & education
Sales, Full Time    New York City    Posted: Wednesday, April 01, 2020
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Who We Are:

Since 2011, General Assembly has transformed tens of thousands of careers through pioneering, experiential education in todays most in-demand skills. As featured in The Economist, Wired, & The New York Times, GA offers training in web development, data, design, business, & more, both online & at campuses around the world. Our global professional community boasts 60,000 full- & part-time alumni & counting. In addition to fostering career growth for individuals, GA helps employers cultivate top tech talent & spur innovation by transforming their teams through strategic learning. More than 21,000 employees at elite companies worldwide have honed their digital fluency with our upskilling & reskilling initiatives. GA has also been recognized as one of Deloittes Technology Fast 500, & Fast Company has dubbed us leaders in World-Changing Ideas as well as the #1 Most Innovative Company in Education.

The Role

General Assembly is looking for an experienced sales leader to lead & manage our team of Inside Sales Account Directors. In this role, you will help our existing team to expand their impact by targeting outbound leads for our SMB customers. The SMB Sales Director is responsible for ensuring each team member has the tools they need to hit their sales targets, & will actively guide & coach the team to success. This position is ideal for those that thrive in a professional, competitive & collaborative team environment.

Primary Responsibilities Include:

  • Train & coach your transactional SMB outbound sales representatives to understand how to map our product offerings with customer needs
  • Manages outbound acquisition strategy to meet monthly scheduling goals with target buyers
  • Help implement new sales approaches & techniques
  • Partners with marketing to design outbound campaigns
  • Provide sales feedback for sales calls by call shadowing of sales representatives
  • Train your team to use an insight lead sales approach to teach C-Level executives across marketing, technology, data & human resources how General Assembly can help them solve their talent skills gap
  • Model what good looks like to the team by helping them to use various methods of communication to suit customer needs including but not limited to: introduction (cold calls), follow-ups, & demonstration calls, introduction emails, follow-up emails, pre-and post-demonstration reminder.
  • Plan & organize sales strategies for the team including, daily/weekly/monthly schedule to both exceed sales targets & mitigate customer churn
  • Maintain Product & industry expertise, including software & application updates, releases, new partner offerings, market conditions, & industry trends.
  • Effectively manage your teams pipeline & opportunities in Salesforce to meet and/or exceed quota & account progress
    Participates in trade shows & conventions as required.
  • All other duties as assigned.

You're a great fit if you

  • Have 2+ years of direct sales experience
  • Have a proven track record of successfully managing sales teams.
  • Are highly motivated with a drive to succeed & a passion for sales.
  • Have experience selling to SMBs.
  • Have a proven track record of recruiting & developing highly effective sales professionals.
  • Love data & make data-informed decisions whenever possible.
  • Possess unquestionable integrity, credibility, & character.

You should apply if you...

  • Enjoy the challenge & opportunity of scaling a sales team.
  • Practice excellent leadership & enjoy hiring & developing talented people.
  • Thrive in a dynamic startup environment.
  • Seek opportunities to improve & grow, always learning to do things better.

Core competencies:

  • Communicates effectively
  • Drives engagement
  • Develops talent
  • Ensures accountability
  • Business insight
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