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Media, Full Time    New York City, NY    Posted: Thursday, February 11, 2021
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About your role: 

As a Media Strategist on the Ad Operations team you will build, manage, & maximize the value of direct-sold online advertising campaigns, through strategic & best in class support in both a pre & post-sales capacity.

Are you ready to take on this highly visible, client facing position?  You should have previous media planning and/or account management experience, an ability to build trust with partners, drive seamless executions, achieve campaign objectives, & maximize revenue. You're also passionate about digital advertising, exceptional at client service, & have strong decision-making, organizational, planning, & problem-solving skills,  with a proven ability to identify & prioritize critical issues.

As a primary pre & post-sale point of contact for campaign planning, execution, & optimization, you'll ultimately be responsible for representing client needs & goals to ensure optimal performance & client satisfaction.

You Will...

  • Partner with sales to understand client objectives, strategies & goals; provide guidance on ad product selection, inventory, pricing, & internal requirements
  • Participate in client campaign kick-off calls to outline the media plan, creative assets, ad tracking requirements, & necessary campaign deliverables
  • Maintain in-depth knowledge of ad products & relevant specs, guidelines, & business rules
  • Build & revise media plans, collect assets/deliverables, & oversee campaign launches
  • Liaise with Sales, Internal Marketing, Design, Research, & Ad Product departments to plan, prioritize, & assist in campaign execution
  • Ensure seamless campaign execution, full delivery, & drive towards clients KPIs
  • Prepare reports & analyze ad performance data relative to campaign objectives; carry out campaign optimizations (creative execution & strategy, placement evaluation, pacing, click rates, Viewability, VCR, Ad Fraud, Brand Safety, etc.) to increase performance for agency/client
  • Build wrap-up analysis decks, leveraging various sets of performance data & metrics
  • Educate sales & clients to evangelize Fandom & our offerings
  • Develop & maintain strong relationships with clients & agencies; deliver best in class service to meet & exceed client expectations
  • Manage monthly billing reconciliation process with Finance department

You are

  • Experienced with campaign booking tools & ad servers (e.g., Google/DoubleClick, Operative, Boostr, etc.) 
  • Experienced in a client facing role (Client Services, Sales/Planning or Account/Project Management)
  • Extremely proactive & highly organized, with the ability to manage multiple tasks simultaneously
  • Knowledgeable of online advertising industry, trends, technologies, pricing models & ad campaign metrics; CPM, CPA, Viewability, VCR, IVT, Brand Safety
  • Experienced working with verification vendors(MOAT, IAS, Double Verify), 3rd party and/or rich media ad serving vendors, & Data Management Platforms(Krux, Lotame, BlueKai, Permutive, Audigent, etc.)

You have

  • 3-5 years of relevant experience

Benefits & Perks

  • Stock options
  • Periodic Team Lunches & Happy Hour
  • Full pantry complete with coffee, a variety of drinks, cookies & healthy food options
  • Employee Interest & Hobby Groups supported by the company
  • Flexible working hours
  • International work environment with start-up culture

About Fandom

Fandom is a global entertainment media brand powered by fan passion. The fan-trusted source in entertainment, Fandom provides a home to explore, contribute to, & celebrate the world of pop culture. Whether looking for in-depth information on favorite fandoms or whats buzzing in entertainment, Fandom has your pop culture curiosities covered through fan-expert knowledge & carefully curated & fun, original multi-platform content.

Fandom has a global audience of almost 300 million monthly unique users & encompasses over 400,000 fan communities. We currently feature more than 55 million pages of content, inclusive of video. Our Fandom values are:

  • We serve a global community.
    Connection with our fans, creators, & partners is at our core, & its grounded by our active efforts of inclusion.
  • We build experiences.
    We imagine, improve, & deliver solutions.
  • We bring joy.
    We celebrate our fandoms, our teammates, & the work we do.

Fandom is an Equal Opportunity Employer

New York Fair Chance Act

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