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Vayner Media // social-first digital shop
 
Media, Full Time    New York City    Posted: Thursday, October 01, 2020
 
   
 
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JOB DETAILS
 

What You'd Do:

  • Deliver best in class holistic media strategies, inclusive of client KPI success & seeking to move the industry at large
  • Finalizes & presents media objective & strategy documents for larger efforts & periodic quarterly & annual planning
  • Looks for innovative & breakthrough ideas, approaches & solutions & opportunities to expand existing & sell new business to clients
  • Foster an environment that encourages intelligent risk taking, innovation & creativity
  • Responsible for account(s) margin contribution health & stability with an eye towards growth across Vayner portfolio
  • Develop & promote a vision & culture that team & clients can see & chart a clear path to achievement
  • Lead honest, robust & meaningful conversations & regularly give constructive & actionable feedback, specifically focused on developing top talent for future managerial roles
  • Pursue & vet emerging media opportunities; guiding team on priorities, & adjusting agency-level POVs based on changing market dynamics
  • Contribute to industry dialogue, publications, & events adding unique perspective
  • Build, maintain, & grow senior-level client relationships; serving as an executive sponsor & client advisor for multiple clients within the agency portfolio

What You've Got:

  • 10+ years of industry experience working within platform with a proven track record of executing sophisticated, large scale digital media programs that drove tangible business outcomes.
  • A proven track record of large-scale media buying proficiency across several buying/ biddable platforms with particular depth in the following:  
    • Paid Social
    • Amazon 
    • Connected TV/OTT 
  • Additional buying experience in the following a plus:
    • Digital Audio
    • Paid Search 
    • Programmatic Display/Video 
    • Publisher/Partner Direct
  • Fluency with analytics, attribution & measurement systems.  Including but not limited to:
    • Google Analytics
    • MOAT/IAS/Double Verify
    • Nielsen/Millward Brown/Oracle Measurement
    • Experience working with attribution partners
    • MTA: VIQ, Neustera
    • Foot Traffic: Placed, 9th Decimal, PlaceIQ,
    • Call Attribution: Dialogtech 
  • Experience leading & managing growing teams.
  • An individual who demonstrates the ability to navigate a portfolio of brands within a larger conglomerate or business group, gain an understanding of their unique company architectures, to build & strengthen relationships with essential stakeholders
  • A person that is well versed in media who can utilize resources to help guide clients marketing goals in their respective markets (syndicated, proprietary, analyst data)
  • Understand & adopt new techniques & technologies that are relevant for clients media strategies
 
 
 
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