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Depop // social shopping marketplace
 
Marketing, Full Time    New York, United States    Posted: Monday, June 10, 2019
 
   
 
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JOB DETAILS
 

Welcome to Depop. We are the community-driven fashion marketplace where over 13M people come to buy, sell & discover unique items. We're on a mission to transform fashion by empowering the next generation of creative entrepreneurs.

With headquarters in London, spaces in LA & New York, we have a team of more than 150 people dedicated to enhancing & developing the Depop experience for our global communities. And were just getting started.

Were looking for a Marketing Manager in our New York team, to drive the planning & execution of campaigns (both digital & in person), events & pop ups to expand Depops presence across the US.

This role reports to the Head of Marketing, US & will be instrumental in planning, prioritizing, researching, budgeting & measuring brand awareness & setting KPIs for all marketing initiatives.


Responsibilities

  • Contribute to & support the US marketing calendar to reach desired objectives
  • Leverage data to decide on the types of engagements to increase brand awareness, new sign-ups, sales and/or community engagement
  • Conceptualize & plan marketing engagements, taking 360 view, combining in person & digital channels
  • Contribute to a pipeline of potential brand collaborations, & manage the strategy & execution of brand collaborations campaigns & longer term partnerships
  • Manage full life-cycle of campaigns & initiatives, including facilitating production of assets (liaising with the Studio team) as well as supporting on execution of events, pop ups, exhibits, takeovers etc.
  • Identifying relevant distribution channels & accurately predict the outcome of each
  • Build/maintain key reports for progress & dashboards to understand the impact of the campaigns vs. planned objectives.
 
 
 
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