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Sales, Full Time    Hoboken, NJ    Posted: Friday, February 08, 2019
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Campaign Manager, Global Accounts, Walmart Media Group

At Walmart, we enable the connection between supplier brands & retail shoppers at unprecedented scale. As primary stewards of our brand promise, Save Money. Live Better, we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us. This is a unique opportunity to join a small, high-visibility team within the largest company in the world. We believe all digital advertising can be targeted & accountable & we have Walmarts sales data to prove it. Walmart Media Group wins when suppliers invest in digital media to drive growth; Walmart & our supplier partners win when your digital expertise helps sell more goods online & offline. Growth in our digital advertising business is key to Walmarts overall growth strategy.

Walmart Media Group (the digital ad sales arm for, Jet, Hayneedle, Online Grocery, Vudu, etc.) is dedicated to driving measurable outcomes for our suppliers, merchants, stores, GMs, brand advertisers, & agencies. Our full funnel ad solutions leverage Walmarts in-store & online data, extensive reach, & ability to provide measurable results for our clientele. With a range of flexible pricing & buying models, including self-service; these solutions help businesses build brand awareness, engage with Walmart consumers, & convert Walmart consumers to shoppers.

Walmart Media Group is seeking experienced sales professionals to help build & sell Walmart Media Groups advertising solutions to our key partners benefiting from our proven conversion driven & brand building solutions. Youll contribute to a high-caliber team in a business that is experiencing rapid & dramatic growth. We are looking for demonstrated performance in a constantly changing, ambiguous environment; & problem-solving leadership with limited oversight.

As a Campaign Manager on our Global Accounts team, you will report to an Industry Manager & use your 2-3 years of experience in digital campaign management. The campaign manager owns the execution, recognition & delivering of revenue closed by the sales team. The campaign manager owns the strategic planning & execution of the campaign. This position is both strategic & tactical in scope, requiring the Campaign Manager to independently generate strategic insights for the campaigns in his/her portfolio. Campaign Managers will be responsible for client specific requirements, providing expertise in optimization strategies & guidance on best practices related to client communication. The ideal candidate will have prior online trafficking & campaign management experience, strong analytical & communication skills, & prior experience with bid management platforms & active campaign optimization. Campaign Managers must possess a strong inner drive to contribute.


  • Plan, execute, manage, & optimize managed service & self-service campaigns
  • Understanding upper funnel [brand messaging, calls to action] & lower funnel [direct response, conversion] campaign tactics
  • Defining metrics & measuring success of campaigns using internal analytics
  • Demonstrate diligence, attention to detail & adherence to WMGs best practices throughout the full digital campaign life-cycle [from pre-sale to post-sale]
  • Maintain & organize campaign-specific materials in teams shared document repository
  • Lead daily campaign maintenance, including internal questions regarding tracking & status of various campaigns
  • Strategic oversight of large accounts & client relationships
  • Develop, grow, & maintain relationships with internal teams through exceptional client service
  • Traffic campaign tags into all ad technology environments
  • Oversee the campaign QA process to ensure accurate campaign implementation, pacing & performance
  • Formulate proposals for new client opportunities
  • Manage the delivery of creative assets, insertion orders, campaign artifacts, & all relevant campaign documentation in preparation for campaign launch
  • Partner with Analytics team on campaign measurement reporting & insights generation
  • Provide regular insights to clients detailing performance, campaign optimizations, & new opportunities
  • Work with media partners to ensure accurate platform implementation
  • Troubleshoot issues on all pre-production & live campaigns
  • Provide campaign wrap up reports
  • Provide monthly auditing reports to partners & actualize bill/pay systems when applicable
  • Attend client meetings, as needed

Minimum Qualifications

  • Four-year college degree
  • Must have 2+ years of experience in bid management, campaign management/optimization, or digital media operations
  • Client facing experience with the ability to identify risks & effectively manage through issues
  • Understanding of traditional & interactive media planning elements
  • Proficiency in Microsoft Office solutions
  • Strong analytical thinking & mathematical skills
  • Excellent communication & writing skills
  • Strong project management skills
  • Ability to advise partners on best practices & areas of opportunity
  • Excited by a fast-paced & rapidly changing environment
  • Experience using SQL & Tableau
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