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Boulder, CO or Chicago, IL or New York City    Posted: Friday, December 25, 2020
 
   
 
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JOB DETAILS
 

Were hiring a Growth Analytics Senior Manager to own the analytics roadmap of one of our most exciting business units: Factor_. The role will develop marketing optimization & digital product optimization through in-depth analytical insights & experimentation. As the Growth Analytics Senior Manager, you will lead the development of analytical capabilities for one of the fastest-growing US food brands, & be the champion of a data-centric approach to our marketing & digital product operations. You will be working collaboratively with data engineering, business intelligence, data science, & to provide effective & high impact data solutions. Put simply, you are the owner of analytics, modeling, & reporting for on Factor_.

To succeed in this role, you must demonstrate a desire to constantly improve on existing techniques & processes & have a passion for driving results through analytical insights & storytelling. You will need to be effective in working with all levels of stakeholders to drive action from learning.

You will have the opportunity to dive into varied & interesting analytical challenges; including solving the challenges of marketing mix optimization, ROI, user behavior pre-and post-purchase, as well as marketing channel effectiveness. You will steer the business questions at the heart of growth marketing strategy & tactics.

You will

  • Analyze complex business problems using large datasets from internal & external sources to provide deep insight & recommendations to decision-makers.
  • Support the development of analytical platform & reporting capabilities.
  • Lead the development of self-service reporting tools, produce complex analytical models, develop forecasts, & drive predictive & prescriptive data solutions.
  • Enhance & maintain the measurement & reporting framework for the growth marketing organization.
  • Manage the analytics roadmap for the growth marketing organization, ensuring timely completion of analytically rigorous projects.
  • Serve as the analytics point of contact for the growth marketing team. Collaborate with stakeholders & partners within the data organization to drive analytical projects including channel mix optimization, targeting strategies, testing, performance analysis, & reporting solutions.

You are...

  • Results-oriented - You love transforming data into meaningful outcomes
  • Gritty - When you encounter obstacles you find creative solutions
  • Intellectually curious You love to understand why things are the way they are, how things work, & challenge the status quo
  • A team player You favor team victories over individual success
  • A structured problem solver You possess strong organizational skills & consistently demonstrate a methodical approach to all your work
  • Agile You thrive in fast-paced & dynamic environments & are comfortable working autonomously
  • A critical thinker You use logic to identify opportunities, evaluate alternatives, & synthesize & present critical information to solve complex problems.

At a minimum, you have...

  • A BS/MS in computer science, mathematics, economics, statistics, engineering or
  • similar program.
  • Minimum 6 years of professional analytical experience.
  • Minimum 3 years of marketing analytics experience with a digital business model.
  • Strong coding skills in SQL, & hand on experience using Python for analysis.
  • Experience with web analytics tools (e.g. Google Analytics)
  • Experience in the application of statistics & analytical techniques, including regression analysis & statistically rigorous experimentation in marketing contexts.
  • Ability to balance attention to detail & rapid execution.
  • Expertise in data visualization & data storytelling. Experience with Tableau.
 
 
 
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