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HelloFresh // meal kit delivery
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Were hiring a Director, Price & Discount Strategy to own & execute our price & discount strategic vision for our active & lapsed customer base. In this role you will develop & deliver upon data & insight-driven pricing-focused initiatives & directly manage a team of pricing & discount specialists. The insights you provide will be critical in ensuring that we deliver a world-class experience for our customers & will help drive profitable, long-term growth for the business.  Youll work cross-functionally with growth specialists across the organization, from digital & physical product, analytics, CRM, UX research & operations. 

You will

  • Own price strategy for all in-menu product offerings across 7 North American brands
  • Own active & lapsed customer discount strategy across 7 North American brands
  • Serve as a key leader on the pricing team & help shape our long term vision
  • Lead the end-to-end lifecycle of price & discount testing from idea-generation to execution to analysis
  • Leverage data & own analysis to define strategic pricing opportunities
  • Tell the story behind numbers to effectively communicate the implication of risks & opportunities & their impact on the business
  • Collaborate with Product, Growth Marketing, CRM, Finance, & Analytics on pricing related initiatives to drive short & long term customer profitability
  • Serve as a thought-leader by scoping new opportunity areas & tests
  • Evaluate & manage competitive strategy & define & implement testing plans to drive growth
  • Lead a team pricing managers & analysts

You have...

  • 8+ years of relevant work experience in online B2C, subscription-based business model or management, price strategy, or consulting
  • Analytical experience working with digital business models & collaborating with marketing departments 
  • Ability to be the sparring partner for VPs & C-level for strategic initiatives focusing on our price & discount strategy
  • Leverage data & insights to develop a deeper understanding of the target customer & identify & diligently manage KPIs to constantly generate impact
  • Experience devising & measuring the effectiveness of pricing strategies (including AB testing), with a proven track record from other data-rich business environments
  • Outstanding written & verbal communication skills with a proven ability to lead effective meetings & presentations with senior management
  • Outstanding technical skills in Excel
  • Prior experience with project management with the ability to lead multiple workstreams
  • A pragmatic, hands-on mentality to drive towards impact

Youll get 

  • Competitive salary, 401k with company match that vests immediately upon participation, & company equity plan based on role
  • Generous PTO & parental leave of up to 16 weeks
  • Comprehensive health & wellness benefits with options at $0 monthly, effective first day of employment
  • Tuition reimbursement for continuing education
  • Up to 75% discount on subscriptions to HelloFresh meal plans (HelloFresh, Green Chef, Everyplate, & Factor_)   
  • Access to 6 different Employee Resource Groups (ERGs) including those for minorities, women, veterans, parents, & LGBTQ+
  • Inclusive, collaborative, & dynamic work environment within a fast-paced, mission-driven company that is growing exponentially year over year
New York Pay Range
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