Come drive the social strategy for an innovative company in the blockchain/crypto space by joining our Integrated Marketing team as our Social Media Manager. Were looking for a social media rockstar to come on board & take our social media engagement & community to the next level. This is a high impact, high visibility role that will work cross-functionally across the company & interface with Ripple leadership.
In this role youll own & drive engagement across several audiences including financial institutions, developers, & more. The ideal candidate has experience with organic social content creation in a fast-paced environment, & a close attention to detail. This person is versed in emerging technologies & snappy writing, & is driven by a passion for connecting with different audiences through engaging storytelling.
WHAT YOULL DO:
- Create & drive the go-forward strategy for Ripples social media presence in existing & new social media platforms.
- Manage day-to-day activities & engagement across Ripples corporate channels, developing an engaging & consistent voice, tone & personality across each channel
- Orchestrate a long-term social media calendar for each of Ripples key audience groups & schedule content, aligning closely with Ripples editorial calendar
- Manage an agency that supports social marketing, including work on strategy, day-to-day posting, social listening, metrics & more
- Leverage data to build action plans around rapid response & influencer activation, collaborating with comms & executive social lead
- Partner with events team to amplify Ripples presence & messaging at key events
- Work with cross-functional teams across the company to align on objectives, themes & messaging
WHAT WERE LOOKING FOR:
- 8+ years of experience with social media management, content creation
- Strong verbal & written communication skills
- Experience with reporting & analytics
- Experience with SEO, Sprout Social (or similar tools like HootSuite), Discord, Reddit & other platforms a plus
- Experience with B2B and/or developer social marketing a plus
- Bachelors degree