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Pubmatic
marketing automation software
 
Product, Full Time       Posted: Saturday, August 10, 2019
 
   
 
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JOB DETAILS
  Company Description

PubMatic is a publisher-focused sell-side platform for an open digital media future. Featuring leading omni-channel revenue automation technology for publishers & enterprise-grade programmatic tools for media buyers, PubMatic's publisher-first approach enables advertisers to access premium inventory at scale.

Processing over one trillion ad impressions per month, PubMatic has created a global infrastructure to drive publisher monetization & control over their ad inventory.

Since 2006, PubMatic's focus on data & technology innovation has fueled the rise of the programmatic industry as a whole. Headquartered in Redwood City, California, PubMatic operates 13 offices & six data centers worldwide.

Job Description

The Associate Director of Product, Video is responsible for driving & implementing product strategy for a growing market of Video publishers & buyers.

The successful candidate will have a strong product management portfolio of successful products & a full grasp of the emerging digital video advertisingspace. They will have a knowledge & understanding about the full marketplace of technology options. in terms of the new world of TV & Video. They will be familiar with digital video & TV content providers, streaming services & other distribution channels, programmatic advertising platforms, ad stitching companies & emerging agency practices in purchasing video. They will have a full spectrum of product skills including evangelizing their product internally & in market, assessing competition, defining vision, collaborating with engineering, operations & marketing to develop product & the successful delivery & adoption of platforms.

Responsibilities:

As a member of the product management team, you will be responsible for creating the product vision, strategy, design & execution of your area of the product portfolio.

  • Provide authoritative. Insight on the evolving CTV & additional landscape in digital advertising, how publishers are tackling it & how buyers are willing to buy it.
  • Collaborate closely with video & CTV leadership team in the company.
  • Define, develop & execute the vision, roadmap, requirements, & performance metrics for PubMatic CTV & other video products.
  • Develop product strategy which accommodates the nuances between various types of content providers, platforms, & buyer patterns across mobile, web & connected TV streaming devices.
  • Develop video/CTV identity strategy in partnership with identity leadership team which tackles ID stitching & dovetails with the company's overall vision & strategy on open source identity solutions (OpenID).
  • Create framework to analyze competitive landscape, potential partnerships & opportunities
  • Understand & educate marketing & buy & sell side teams on the landscape, key factors, key indicators & how we will take advantage of them.
  • Collaborate with product teams & engineers to bring solution to market on time & within budget.
  • Own backlog grooming & prioritization while collaborating with stakeholders
Qualifications
  • 7+ years of product management and/or technical experience in digital publishing, AdTech or buying
  • 4+ years recent experience in emerging video advertising across mobile, web & connected TV streaming devices
  • Strong interpersonal skills & proven leadership track record
  • Autonomous learner, curious problem solver & team player
  • Extensive grasp of complexity of the players in the video market/CTV on publisher & buyer side, including content partners, streaming platforms & other distribution channels, programmatic advertising platforms, ad stitching companies & emerging agency buying practices per video.
  • Understanding of the existing tech platforms servicing the digital video/CTV advertising space & of emerging areas of investment.
  • Exceptional client communication & interaction skills, including the ability to communicate with client & business teams to gather & validate requirements.
  • Position will require some domestic & international travel.
Additional Information

All your information will be kept confidential according to EEO guidelines.

 
 
 
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