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What you build & where it takes you shouldn't be limited by the capabilities of your database. We created CockroachDB to be the most highly evolved, cloud-native, distributed SQL database on the planet. Making scale so simple, you don't even have to think about it. Making data so resilient, it becomes impossible to destroy. Making delivery so seamless, your apps run anywhere. Join us on our mission to build a different breed of databaseone born in the cloud & built from the ground up to help companies of any size scale fast, survive disaster, & thrive everywhere.

About the Role 

Were looking for an experienced Senior Web Experience Manager who will own & maintain Cockroach Labs web presence with a mindset for continuous improvement & optimization. Youll work closely with members of the marketing team to build our web brand & experiment with new projects. You will run A/B tests to drive growth & conversion. Everything you work on will have a direct & measurable impact on Cockroach Labs business metrics & trajectory.

You Will

  • Prioritize, plan & implement web-based marketing strategies & campaigns via Cockroach Labs website(s)
  • Create a vision & strategy for the website designed to continuously improve the customer journey, conversions, & brand experiences
  • Partner with multiple teams across Marketing to collaborate effectively in order to optimize visitor engagement, improve conversion rates, & produce personalized intent-based website experiences consistent with UX & SEO best practices & style guidelines
  • Build, maintain, & execute a global website roadmap of projects, deliverables, & initiatives
  • Manage agency partners & provide career development for direct report(s)
  • Optimize digital experiences through A/B/Multivariate testing
  • Collaborate with design & web development teams to innovate new digital experiences 
  • Work on creative digital experiences that push our brand & marketing objectives forward 

You Have

  • 6-10 years of website development/deployment experience
  • Proven track record leading website engagement & conversion strategies as well as implementing tactical requirements
  • Leadership experience building out & directly managing a team, as well as managing dotted line reporting relationships with internal teams & 3rd party vendors
  • Working knowledge of website standards & best practices,SEO practices, global compliance standards, CMS, & analytics
  • Experience with, modern HTML, CSS, & JavaScript 
  • Hands-on knowledge of website content management systems
  • Experience with Conversion Rate Optimization (CRO), including split A/B testing experience

The Team

Sami Keinnen - Creative Director

Sami has 20 years of experience in design & creative leadership. For the past 13 years Sami has lived in the San Francisco Bay Area & worked at global agencies & in-house teams building brands & marketing experiences for AppDynamics, Cisco, Pure Storage, Ripple, HPE, NetApp, Nokia, Salesforce, & Oracle. At the core, Sami is a designer & enjoys crafting design solutions to complex problems, hands-on. Outside of work Sami nerds out with synthesizers & other music gear.

Our Benefits

  • 100% health insurance coverage (for you & your dependents!)
  • Paid parental leave (with baby bucks)
  • Flex Fridays
  • Flexible time off & flexible hours
  • Education reimbursement
  • Relocation support

Cockroach Labs is proud to be an Equal Opportunity Employer building a diverse & inclusive workforce. If you need additional accommodations to feel comfortable during your interview process, please email us at

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