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Iterable // growth marketing & user engagement platform
Denver, Colorado, United States    Posted: Friday, July 30, 2021
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Iterable is a cross-channel platform that powers unified customer experiences & empowers marketers to create, optimize & measure every interaction taking place throughout the customer journey. With Iterable, brands create individualized marketing touchpoints that earn engagement, solidify trust & galvanize loyal consumer-brand relationships.

Developed for the enterprise, Iterable is built from modern technologies that transform cloud, partner & tool-specific data into integrated, personalized engagements. No matter the audience size or degree of campaign sophistication, Iterable empowers brands to execute where it matters mostcreating experiences & cultivating connections with over 2 billion people world-wide. Leading brands, like Zillow, DoorDash, Calm, Madison Reed, & Box, choose Iterable to power world-class customer experiences throughout the entire lifecycle.

Iterable's momentum grows daily & there has never been a more exciting time to join the team! We've been recognized as one of the Best Places to Work - SF for the past three years, one of the Best Places to Work in Colorado for the past two years, & were named as one of Colorados Best Paying Companies. Weve also been listed on Wealthfronts  Career Launching Companies List for the past two years,  rank sixth on the list of Top 25 Companies Where Women Want to Work & hold a top 20 spot among the SaaS 100. 

We have a nationwide presence with offices in San Francisco, New York, & Denver, & London. As we scale, we continue to live by our core four, founding values - Trust, Growth Mindset, Balance, & Humility. To understand the Iterable story, explore our Culture & About Us page.

How you will make an impact:

As a Senior Manager, Demand Generation at Iterable, you will work closely with the global Marketing & Sales teams to create effective, engaging, & integrated marketing campaigns & programs. You will manage a team of campaign creators & report to the Director of Demand Generation.  

In this role youll get to:

  • Develop a plan to create innovative, interesting integrated marketing campaigns that creates demand, captures engagement, & grows the marketing pipeline
  • Build & lead execution of end-to-end programs designed to create & influence new pipeline, & accelerate existing opportunities
  • Track the performance of marketing campaigns in Salesforce focussing on opportunity conversion 
  • Continually analyze engagement metrics throughout the lead generation funnel & optimize campaign performance
  • Work closely with with SDR & Sales leaders to accelerate opportunities by building a close relationship, sharing key goals & metrics, aligning on lead follow-up tactics
  • Collaborate with Content, Digital, Field, Customer & Partner Marketing teams to achieve a high level of integration between campaigns & various marketing channels 
  • Be a member of a dynamic team & be responsible for maintaining a highly productive & happy team 

We are looking for people who have:

  • Experience with managing a team of specialized demand-generation operators
  • A track record of delivering results with a  metrics-driven mindset & excels in setting KPIs, tracking progress & achieving goals 
  • Proven record of supporting Sales to meet or exceed pipeline & revenue targets
  • Experience with Marketo & Salesforce, or similar CRM/MAP system

Bonus points:

  • Experience driving demand & marketing in a B2B2C company
  • Managed a team throughout multiple time zones and/or with remote team members

Perks & Benefits:

  • Paid parental leave
  • Competitive salaries, meaningful equity, & 401(k) plan
  • Medical, dental, vision, & life insurance
  • Balance Day (First Friday off every month)
  • Fertility & Adoption Assistance
  • Paid Sabbatical
  • Flexible PTO 
  • Daily lunch allowance
  • Monthly Employee Wellness allowance 
  • Quarterly Professional Development allowance 
  • Pre-tax commuter benefits
  • Complete laptop workstation

Iterable is an Equal Employment Opportunity employer that proudly pursues & hires a diverse workforce. Iterable does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Iterable also strives for a healthy & safe workplace & strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance & other similar state laws & local ordinances, & its internal policy, Iterable will also consider for employment qualified applicants with arrest & conviction records.

Last Update: (05/12/2021)

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