The Senior Marketing Designer will partner with the Marketing team to set an overall design strategy for Newselas brand. You will develop concepts & implement designs, aligned with strategic marketing goals, that translate consistently across various channels. You will also assist with all marketing design tasks, such as event campaigns, direct marketing, social media, etc. Reporting to the Director of Brand & Marketing Communications, you will collaborate closely with our product designers to ensure a consistent brand experience & help define our visual approach across Newselas platform.
Why Youll Love This Role:
Newsela is determined to build a brand that eloquently encapsulates the importance of our mission to making reading engaging & accessible to all learners. As the Senior Marketing Designer, you will play a key role in defining the evolution of our brand as we scale aggressively over the next couple of years. In this newly created role, you will have the opportunity to help build a brand design ethos that enables us to continue telling our story & growing our business. You will get to design campaigns that represent the future of education, enhance how districts & teachers engage students, & provide time-saving approaches that allow educators to design customized learning for different levels of readers.
Why Well Love You:
You have 5+ years of graphic design experience, with practiced knowledge of Adobe Creative Suite, especially InDesign, Photoshop, Illustrator, Bridge & Acrobat. You have an innate ability to set design strategy for a Marketing team, & communicate that strategy across a diverse set of stakeholders. A natural collaborator, you can work efficiently across product design, marketing, sales, & engineering teams to ensure brand consistency with user experience, & effectively manage projects toward a deadline. You are well versed in design best practices, & are able to make proactive recommendations for execution, improvements, strategic importance, & appropriate implementation.
Newsela is an Instructional Content Platform that combines engaging, leveled content with integrated formative assessments & insights to supercharge engagement & learning in every subject. Students & teachers use Newsela to find digital content from 100+ of the best sourcesfrom National Geographic to NASA, Biography.com to Encyclopedia Britannica, the Washington Post to the Wichita Eagle. Content is instructionalized to meet students where they are, with interactive tools & analytics to take them where they want to go. Newsela has become an essential solution for schools & districts, with a presence in over 90% of U.S. K-12 schools. Newsela is the content platform for the connected