fuboTV is the worlds only sports-focused live streaming TV service with top leagues & teams, plus popular shows, movies & news for the entire household. We have 100+ live TV channels, including the FOX, NBC, CBS, ABC & Disney broadcast catalogs, plus Showtime, AMCand thousands of on-demand titles! fuboTV can be accessed on multiple platforms, including Web, Android, iOS, tvOS, Fire TV, Android TV, Roku, Xbox, smart TV's & Chromecast.
Were rapidly growing in employees, subscribers & our content offerings. Which means we need your help taking us to the next level.
fuboTV is committed to excellence through diversity, which involves attracting talented people from diverse backgrounds & traditions. We encourage everyone to apply.
About the role:
As the Bilingual Marketing Manager, youll drive new customer acquisition by marketing the most compelling aspects of fuboTVs content in both English & Spanish.
Our roadmap is overflowing with top-flight live sporting events, innovative feature releases, promotions, entertainment premieres & much more. The right marketer will have a field day rolling out these campaigns.
Youll collaborate with a variety of teams, including content marketing, product, business analytics, & creative. And youll determine which aspects of the fuboTV plans & services are the most competitive, address the top needs of prospective customers, & ultimately drive subscriptions. Especially within our growing Latino offering.
This is a newly created role, & a great opportunity for the right person an experienced self-starter with a can-do attitude who never shies away from a challenge. Youll help us refine our approach to campaign marketing, establish & track KPIs, & crush our acquisition goals for this year & beyond.
This role is part of the marketing team & reports to the creative director.
fuboTVs offices are in Midtown Manhattan but we are working remotely for the foreseeable future.
- Drive new customer acquisition by marketing the most compelling & competitive aspects of fuboTVs content & offerings, with a special focus on fubo Latino
- Develop business cases & creative briefs based on determinations, contribute to creative direction, & collaborate with marketing channel managers to execute & monitor campaigns
- Drive the vision for campaigns from concept to completion
- Identify industry pain points & clearly communicate how fuboTV solves customer problems
- Evaluate projects by tracking performance using relevant KPIs to clearly show which aspects are/arent performing & extract key insights for future campaign development
- Work autonomously & cross-functionally to determine which retail tentpole events would result in acquisition opportunities, & manage that calendar
- Create & update user-facing competitive claims for use in advertising
- Follow & analyze market trends to properly our position products & services
- 5+ years experience as a marketing manager in digital channels, preferably in Spanish
- Deep knowledge of Latin American sports & entertainment
- Experience in campaign tracking & reporting KPIs, preferably with Amplitude, Google Analytics, Tableau and/or other data analysis tools
- Experience in retail advertising & running a promotional calendar of tentpole events
- Creative problem solving
- Excellent communication skills
- Ability to distill complex information into compelling user benefits
- Awareness of competitive TV landscape (streaming services, streaming products, cable & satellite)
- Ability to give clear design & copy feedback
- Experience in market analysis
- Ability to think both analytically & creatively
- Nice to have: experience in subscription marketing
- Can-do attitude this is a new role & were working remotely, so confidence, energy & entrepreneurial spirit will to definitely help you succeed
Perks & Benefits:
- At fuboTV, you will have the opportunity to personally influence what live media looks like after it goes through its next big transformation
- fuboTV provides a highly competitive compensation based on experience & market standards
- Robust benefit package including Health/Dental/Vision coverage sponsored up to 100% for employees, 401k, Life Insurance, & commuter benefits
- Free Premium fuboTV Account
- Health & Wellness initiatives
- Unlimited PTO days & regular company-wide activities.
- fuboTV's main headquarters are located in Midtown Manhattan.
- fuboTV is an e-verified company