At HelloFresh, we want to revolutionize the way we eat by making it more convenient & exciting to cook meals from scratch. We have offices all over the world & we deliver delicious meals to millions of people.
We are the industry leader in meal-kit subscription services & were growing all the time. We have distinct meal-kit services that cater to everyone with the most menu variety in the market, which allows us to reach an incredibly wide population of people.
We are looking for an analytically grounded manager to build the pricing function within the US organization. As a Senior Manager of Pricing Strategy, you will be in charge of re-designing the architecture of price & discounts across brands of the HelloFresh group to maximize customer satisfaction & profitability. To inform this vision, you will establish analytical approaches such as competitive benchmarking, financial & econometric modeling, & A/B testing. You will also identify & secure resources to make this new function best-in-class in alignment with HelloFresh mission & overall culture.
This role reports to our VP Data, & collaborate closely with our CEO & the leadership of growth marketing, data analytics, & technology organizations.
What You'll Do:
- Building a high-profile & high-impact function from the ground up within a market leader in D2C space
- Develop frameworks, including but not limited to reports, processes, & analytical approaches to address price discrimination opportunities. Coordinate the execution of these action plans across the various pertinent functional areas.
- Organize & chair periodic cross-functional reviews on the efficacy of the pricing strategy for each brand of the HelloFresh group
- Report to the company executive leadership, translating directional feedback from internal & external executives into tangible next steps & outputs.
- Collaborate with analytics teams, finance, & marketing to develop a consistent approach to measure the impact of discounts with regards to gross & net revenue, short- & long-term (customer) profitability, & cross-effects to Marketing budgets
- Continuously innovate our price & discount structure to constantly generate an uplift vs competition
- Define strategic guard rails to position & differentiate our various brands; distill operational tactics within those strategic guidelines to maximize overall customer lifetime value
- Lead the recruitment & development of your team
What We Are looking for
- 5+ years of professional work experience with experience in pricing strategy, retail & strategic management consulting, and/or analytics
- Extensive experience devising & measuring the effectiveness of pricing strategies (including A/B testing), with a proven track record from other data-rich business environments
- Outstanding written & oral communicator with proven ability to connect with business partners & senior executives
- Executive presence & diplomatic skills to foster essential cross-functional alignment & drive transformational roadmaps
- Able to effectively manage multiple projects under tight time pressures
- Takes work seriously, but not themselves. Confident yet humble. Enjoys hearing diverse perspectives on a problem & bringing groups together to agree on the best possible solution
What youll get
- Competitive Salary & 401k company match that vests immediately upon participation
- Generous parental leave of 16 weeks & PTO policy
- $0 monthly premium & other flexible health plans
- 75% discount on your subscription to HelloFresh (as well as other product initiatives)
- Snacks, cold brew on tap & monthly catered lunches
- Company-sponsored outings & Employee Resource Groups
- Collaborative, dynamic work environment within a fast-paced, mission-driven company