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Critical Mass // digital experience design agency
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Critical Mass is offering a robust learning opportunity that invites recent graduates, career changers, & any other eligible candidates1 to continue their professional development & come experience the creative agency world firsthand. CM is not your typical Madison Avenue agency, we have deep Canadian roots & pride ourselves on being different & embracing our core values in everything we do & touch. Being Honest, Inspired, Driven, Purposeful, Real, & Equal.

Immerse yourself in our new Career Launcher Programparticipate in innovation competitions, receive mentorship & learning opportunities, & contribute to real client work.

Get a real-time perspective on agency dynamics, our full-service capabilities, & our culture through a 12-week [40 hour per week] acceleration period focusing on power skills spanning digital marketing & experience design, diversity & inclusion, & leadership. Candidates will kick start their careers with CM in a fun & meaningful way while networking & building relationships.

All candidates will have access to our virtual culture activations such as our Lets Chat Series led by our Diversity & Inclusion Board, professional development showcases/ lunch & learns led by industry experts, & networking events hosted by fellow CMMers.

All graduates of this program will have the opportunity to be promoted into permanent roles within CM.2

The Spring program kicks off May 2, 2022, globally. All positions are remote at this time, but this is subject to change.

Apply before February 27, 2022.

1 All candidates must be eligible to work full-time, 40 hours per week.

2 Permanent role offerings for program graduates will still be subject to performance, organizational needs, & work eligibility requirements.

You Will:

  • Use web analytics, social, survey, & mobile measurement tools
  • Develop tagging requirements, test & perform data quality assurance
  • QA, identify issues, document & debug code & software issues working with Tech team
  • Develop & test campaign tracking codes (collaborating with other agencies when necessary)
  • Use Excel, Tableau, or DW/BI reporting system management
  • Test software management & develop testing strategies
  • Develop & analyze segmentation data, social media data, survey responses, market share information, web behavioral analysis
  • Generate reporting & analysis, interpreting web analytics
  • Use statistical analysis / data science tools like R, Python, or SPSS
  • Analyze site traffic, search, & e-commerce analysis
  • Have experience with A/B or multivariate testing results analysis
  • Assist in analysis presentation development (story telling with data), internal & client team presentation of analysis

You Have:

  • Post-secondary degree; statistical based degree a plus
  • An interest in digital marketing & how organizations use social media in their campaigns
  • Proficiency with Excel
  • Excellent attention to detail & naturally strong memory
  • Experience using the scientific method
  • An aptitude for learning
  • Active listening skills
  • Solution-oriented thinking capabilities
  • Good communication & writing skills

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