Whats up? Were Vayner3! A brand new part of the VaynerX family, dedicated to building the future of NFTs - partnering with celebrities & brands to make magic happen. Day in & day out, we propel some of the biggest IP owners in the world to the intersection of attention & culture NFTs.
Culture is our key & Empathy is how we build it. VaynerX is built on a combination of diverse backgrounds collaborating to put forward innovative, creative & strategic solutions to the one advantage that stands the test of time --- PEOPLE.
At Vayner3, were lucky that everyone within our walls thinks creatively & shares a genuine passion for building communities & understanding the world of NFTS. In this world, our strategists serve a slightly different role than more traditional management consultant types, but we are very interested in the structured problem solving, the comfort with a blank sheet of paper, & the skill at turning complex topics into simple mental models that you might bring to the table!
Who are you?
Our Strategy Directors are tasked with leading Web3 strategy for their clients by combining an understanding of consumer behavior, marketing challenges, & the commercial opportunity of the Web3/NFT landscape into a strategic & clear plan of action. They are the strategic advisor to our clients when it comes to their business & how traditional corporations should enter the Web3 space with long-term thinking. They can articulate the where weve been & where were going to senior executives while also understanding & being part of the ethos of crypto culture. We are a human centric, culture obsessed discipline where we dive deep into audience insights, media trends, cultural shifts, & tech innovations that inform our strategic recommendations. Our team is collectively redefining & modernizing the way our clients harness consumer & cultural intelligence, develop brand strategy & plan for attention.
The Strategy Director is expected to be a servant leader, both coaching & mentoring junior team members but not afraid to get their hands dirty with research, analysis, & deliverable creation.This is a full-time role based in NY, FL, or CHI.
The ideal candidate has:
- 7-10 years strategically of relevant work experience including time at a top tier management consultancy, investment bank or private equity firm, with a professional or personal background in crypto / Web3
- Well versed with the ability to leverage insights tools, research & platforms to drive data-driven business recommendations
- Facilitating brainstorms, workshops & ideation sessions that drive greater creativity & innovation.
- Be an ambassador in the development of new insights, audience segmentation & cultural analysis that will build clients' businesses.
- Deep understanding of crypto & NFT market fundamentals & a history of following & participating in the space
- Dazzling presentation skills, presence in a room, & a deep portfolio of rockstar slides
- People management experience & a demonstrated track record of coaching & mentoring small teams
- Ability to break down complex & unstructured client asks to create clarity from complexity, especially in emerging markets
- Independent delivery skills on all tasks, with an openness to feedback, to achieve results at pace with energy & drive
- Experience leading collaboration sessions with cross-functional teams across marketing, creative, technology, & operations
- Entrepreneurial initiative & experience in highlighting new ideas to the team & external stakeholders when appropriate
- Logical thought process, even under pressure, balanced with creativity to come up with innovative solutions to problems
- Self-motivated & demonstrates initiative in identifying opportunities, discerning a clear path forward & acting upon them swiftly.