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BlaBlaCar is marketplace connecting drivers w/ empty seats to passengers looking for a ride.
 
Marketing, Full Time       Posted: Friday, April 05, 2019
 
   
 
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JOB DETAILS
  Company Description

BlaBlaCar is the world's leading long-distance carpooling platform - a global, trusted community of 70 million drivers & passengers in 22 countries. The platform connects people looking to travel long distances with drivers heading the same way, so they can travel together & share the cost. With the recent integration of a coach network & a commuter carpooling service, BlaBlaCar aims to become the go-to for shared road mobility. Affordable, convenient & user-friendly, wherever there's a road, there's a BlaBlaCar.

Job Description

What you will directly contribute to:

  • Write high-quality copy for CRM channels: email, landing pages, in-app, push notifications, SMS messages, & paid social media advertisements.

  • Good understanding of the digital marketing experience.

  • Leverage research & insights to develop communications that meet our customers' expectations & needs.

  • Partner with cross-functional teams (brand, product, & marketing) to execute projects.

  • A/B test copy across different marketing channels.

  • Work through multiple review rounds efficiently, managing stakeholders, & working with designers to finish projects on time.

  • Manage your projects from start to finish; checking in with project stakeholders to ensure copy meets expectations.

  • Be able to contribute creative ideas, take creative direction, & be flexible.

  • Present your work to project stakeholders.

Qualifications

What You will need to be successful:

  • 4 years of experience as a copywriter for an advertising agency or in-house for a global brand.

  • A portfolio showcasing applicable projects.

  • Degree in marketing, communications or journalism a plus.

  • Ecommerce/retail experience a plus.

  • Strong editing skills.

  • A good understanding of how design & copy work together.

  • Organization skills; you can effectively manage your time & prioritize your workload.

  • An ability to make complex marketing programs & products sound simple.

  • An ability to adapt to a new tone of voice, helping to define & push it forward.

  • An ability to work in a fast paced environment, collaborating with a broad in-house team.

  • Experience conceiving of campaign ideas, collaborating with design & brand teams.

  • A track record managing your own workload efficiently.

  • Familiarity with Google Docs & Slides.

  • Fluency in Ukrainian & English.

Additional Information

A few practical details about the role

  • Start: as soon as you are ready

  • Location: Kyiv or anywhere

What is next

If you are ready to join our exciting journey, please apply below.

  • Send a completed –°RM Copywriter Testin Ukrainian (please, use separate document in Google Docs).
  • Send your CV & examples of previous projects.

We will review your application within the next two weeks. If your profile fits our requirements, we will invite for severalinterviews.

Please note that only complete applications will be reviewed by our hiring team & that all your information will be kept confidential.

BlaBlaCar is an equal opportunity employer. We celebrate diversity & are committed to creating an inclusive environment for all employees.

 
 
 
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