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BuzzFeed // news & entertainment content
Marketing, Full Time    New York    Posted: Friday, April 30, 2021
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BuzzFeed is the worlds leading independent digital media & tech company, with a cross-platform news & entertainment network that reaches hundreds of millions of people globally & spreads Joy & Truth across the internet. 
Our portfolio of brands are household names that people rely on to inform & entertain, including: BuzzFeed, BuzzFeed News, Tasty, Nifty, Bring Me, Cocoa Butter, Pero Like, Worth It, & Unsolved to name a few!  These properties & their Creators reach over 134M people a month through articles, lists, videos, animations, quizzes, podcasts, original series, newsletters & more.

The Role

If you love online shopping & know TikTok better than anyone, this role is for you.

BuzzFeed is looking for a contracted Junior Social Media Strategist to join our team in New York til the end of 2021 with possible extension beyond. You will work on content strategy, external talent & product management & publish content on social platforms. The ideal candidate is a digital native with a deep understanding of what makes content shareable & an obsession for finding the next viral product on the internet. This role reports to the Senior Social Strategist, Social Squad. 

Please Note: We are currently working remotely but expect to eventually return to our offices when it is safe to do so, likely in the fall.

You Will 

  • Analyze & track performance data & surface team wins
  • Identify when an area of focus isnt working & pivot
  • Support social team in service of larger strategic needs when opportunities arise
  • Strategize on content frames & products for commerce-focused content
  • Manage the content calendar & publishing for key commerce social pages 
  • Support Senior strategist with content & talent management 
  • Analyze & track performance data & surface team wins
  • Communicate & brainstorm with content creators & Shopping team to achieve goals & meet deadlines, analyzing & reporting on social performance, trends, & new opportunities.
  • Help maintain the cheery & collaborative BuzzFeed culture with a positive attitude & obsession with the things people are sharing, liking, recommending & talking about on the internet
  • Produce ideas for Facebook, Instagram, Snapchat, Twitter, the App, Apple News & more

You Have

  • 2+ years experience making content on social platforms OR running social accounts for a major publisher or brand
  • Basic graphic design skills 
  • Social media experience & data analysis skills
  • Experience with Content Creation a plus
  • An understanding of online customers buying behaviors
  • Be a self-motivated person who isnt afraid to carve out new responsibilities for themselves
  • Understand Facebook, Instagram, Tiktok, etc., & why content on those platforms became popular
  • Have a positive, curious, playful disposition
  • A genuine love for & excitement about shopping 

Instead of a traditional cover letter, please include 5-10 links to product-focused TikToks that you love with a few sentences on why you think they stood out to you!

All job applications must be received through the official BuzzFeed Jobs board (, including referrals. It is BuzzFeed's practice to not schedule job interviews until after an application is submitted through our jobs board.

Life at BuzzFeed

At BuzzFeed, we believe we benefit from the diverse perspectives within & across our teams. As such, BuzzFeed celebrates inclusion & is committed to equal opportunity employment practices.

BuzzFeed is the worlds leading tech-powered media company, with a cross-platform news & entertainment network that reaches hundreds of millions of people globally. The company aims to spread truth & joy across the internet by producing articles, lists, quizzes, videos, original series; lifestyle content through brands including Tasty, the worlds largest social food network; original reporting & investigative journalism through BuzzFeed News; strategic partnerships, licensing & product development through BuzzFeed Marketing; & original productions across broadcast, cable, SVOD, film & digital platforms for BuzzFeed Studios. 

BuzzFeed is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, & will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category.

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