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Vayner Media // social-first digital shop
 
New York City    Posted: Wednesday, September 02, 2020
 
   
 
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JOB DETAILS
 

Responsibilities: 

  • Ongoing monitoring of brand social channels & relevant online conversations looking for highest impact opportunities to engage (including proactive identification of conversations & communities strategically & creatively relevant for the brand)
  • Continuous active listening on brands currently tracking every follower interaction: comments, responses, DMs
  • Analyze brand & cultural trends for consideration of creative team
  • Bring insight on a subject-matter & specific subculture.  
  • Willing to go beyond basic tracking to analyzing & drawing hypothesis, including providing a daily digest of observations + recommendations 
  • Use third party tools to manage brands pages
  • Follow proper escalation systems, as needed, for fans with negative feedback.
  • Seek opportunities to insert the brand in social conversation, whether around relevant trending topics/news or engaging with social influencers/celebrities/other brands

Requirements: 

  • High School or College degree with a passion for learning & research
  • A keen interest in environmentalism & sustainability, beauty/skincare, esports, pro-sports, cars, beer or music
  • Consider oneself a Social Media know it all & has experience working across a variety of social platforms: Facebook, Twitter, Instagram, TikTok, Pinterest, etc.
  • Can combine creativity & analytics with the ability to convert into a story
  • Innate curiosity & ability to adapt + be flexible, whether with new tools, platforms, processes, etc. 
  • Any experience using the following social listening tools a plus but not mandatory
    • Brandwatch/Crimson Hexagon
    • TweetDeck
  • Any experience putting together presentations in written form using google slides
  • Strong writing & verbal skills.
 
 
 
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