Founded in 2015, Bowery Farming is on a mission to democratize access to high-quality, local, safe & sustainable produce. We build smart indoor farms near cities, growing fresher, pesticide-free Protected Produce with bold flavor in precisely controlled environments, 365 days a year. At the heart of each farm is the proprietary BoweryOS, which integrates software, hardware, sensors, AI, computer vision systems, machine learning models, & robotics to orchestrate & automate the entirety of its operations. As a result, each farm creates far less waste & uses a fraction of the water & land compared to traditional agriculture. For more insight on our culture, our teams, & all the things that make us so unique, check out The Roots: Bowery Farming's People Podcast
About The Role:
As the Senior Marketing Manager, Omnichannel you will have the opportunity to develop & drive all omnichannel experiences between consumers & our product as we scale from a local/regional brand to a national brand. This hire will work closely with the broader Marketing team to raise awareness of Bowery's exceptional produce & bring our products & the idea of indoor agriculture to life in stores.
Key to this role will be executing creative storytelling around the indoor agriculture industry & what it means to retailers, consumers, & our planet. This will come to life in content, communications, in-store experience, & real-world brand activations. The ideal candidate should have a deep understanding of the omni shopper journey, including pre-store, in-store with point of sale/merchandising, digital/social commerce, & buy online services.
This is a unique opportunity to build a category-defining brand & support rapid growth at a mission-driven company.
This role is based out of our NYC HQ. We follow a hybrid working model.