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Critical Mass // digital experience design agency
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As a Marketing Science Analyst, your curiosity never ends. The next question is always on your mind, helping you to understand how marketing science fits in the big picture of a project. You bring in 1 to 3 years of experience, owning marketing science deliverables across a broad range of initiatives, & focusing on at least two of the following areas: tracking & measurement, implementation, reporting, data visualization, testing & evaluation, data integration, or statistical modeling. You understand the nature & purpose of the main Digital marketing channels, enjoy collaborating with others, & are able to communicate clearly & effectively.


You will:

  • Analyze data across a digital landscape to discover trends, solve problems, & identify opportunities.
  • Turn data into actionable insights through storytelling & data visualization.
  • Design, build & automate analyses, reports, dashboards, & other deliverables.
  • Gather marketing data across paid & owned channels to analyze website performance, understand audience behaviors, & summarize findings.
  • Assist in the ideation, development, & execution of measurement frameworks.
  • Determine & implement methods to improve analytics processes.
  • Collaborate with other disciplines & partner agencies to deliver comprehensive solutions to both internal & client requests.
  • Occasionally support senior colleagues with analytics material for new business pitches & request for proposals.

You have:

  • Top-notch communication & collaboration skills.
  • Experience with at least one website analytics platform (e.g.: Google or Adobe Analytics)
  • Experience with at least one digital media platform (e.g.: Google Campaign Manager, Google Ads, Facebook Insights, Search Ads 360, etc.).
  • Strong understanding of digital media channels (e.g.: Social, SEM, SEO, OLV, etc.) including how each one works & how they interact with one another.
  • Familiarity with marketing attribution models & techniques (e.g.: MMM, MTA, etc.)
  • Experience with at least one data visualization platform (e.g.: Tableau, Datorama etc.).
  • Has a baseline understanding of statistical analysis techniques & quantitative methods.
  • Familiarity with statistical programming languages, like Python or R.
  • Familiarity with the function of data architecture, APIs, & API data calls.
  • Ability to efficiently manage multiple projects at the same time, proactively communicating needs, roadblocks, & statuses to the necessary people.
  • A drive to keep learning & offer your team support to grow & learn.

What We Offer

Global maternity & parental leave
Competitive benefits packages
Vacation, compassionate leave, wellness days, & flex days
Six free therapy sessions through Therify
Access to online services for families & new parents
Hybrid work options
Extensive winter holiday office closures
Summer Fridays (off at 3:00 PM local time every Friday)
Diversity & Inclusion Board with 12 affinity groups
Funding towards internal learning & development
Enterprise-wide employee discounts

Our new hires & employees are the future of our organization, & we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 2 days a week.

Critical Mass is an equal opportunity employer that is committed to diversity & inclusion in the workplace. We do not tolerate discrimination on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. If you are an individual with disabilities who would like to request an accommodation, please reach out to accommodations@criticalmass.com.

We are committed to fostering diversity, equity, & inclusion within our pool of candidates, with a target of achieving at least 50% representation from underrepresented communities.

The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com and us.greenhouse-mail.io. We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you. We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance & reach out to them directly.

If U.S. based: https://www.consumer.ftc.gov/articles/job-scams#avoid
If Canada based: https://www.canada.ca/en/services/finance/consumer-affairs.html
If U.K. based: https://www.gov.uk/consumer-protection-rights
If Costa Rica based: https://www.consumo.go.cr/educacion_consumidor/consejos_practicos.aspx 

 
 
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