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Reddit // online content platform
 
Marketing, Full Time    New York    Posted: Tuesday, September 28, 2021
 
   
 
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JOB DETAILS
 

Reddit is looking for a marketer to own & grow our Email Marketing campaigns. We need someone who can balance strategic vision with tactical execution for this key growth channel. This role is focused on creating thoughtful email campaigns that educate, inform, & retain advertisers. Key responsibilities include end-to-end management of marketing emails, analysis of campaign performance, & close collaboration with new business sales teams. 

Responsibilities:

  • Own strategy & execution of B2B newsletters for clients including self serve & managed advertisers as well as agency partners
  • Measure & track email engagement, using analytics to optimize future campaigns
  • Collaborate closely with new business teams to develop & implement sales outreach strategies, content, & optimization
  • Partner with cross-functional marketing teams to plan & implement promotion of thought leadership, moments & trends, product launches, & more
  • Manage end-to-end execution of marketing emails, including writing copy, sourcing & designing images, building & measuring campaigns using Hubspot

Requirements

  • 3+ years experience in email marketing role (B2B experience preferred, but not required)
  • Comfortable defining process through ambiguity; able to pivot to emerging business needs
  • Ability to manage multiple projects at the same time in a fast-paced environment
  • Strong quantitative skills with track record of leveraging data to both understand performance & influence business decisions
  • Approaches projects with automation & scalability in mind
  • General understanding of photoshop & email HTML 
  • Knowledge of standard email marketing methodologies, data segmentation, A/B testing & performance analysis
  • Experience with marketing automation & Salesforce preferred

Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities & disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at ApplicationAssistance@Reddit.com.

 
 
 
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