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Vayner Media // social-first digital shop
 
London, England, United Kingdom    Posted: Tuesday, August 17, 2021
 
   
 
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JOB DETAILS
 

VaynerMedia is a contemporary global creative & media agency with an expertise in driving relevance for clients & delivering impactful business results. The independently-owned agency was founded in 2009 & has offices in New York, Los Angeles, London, Singapore & Mexico City. VaynerMedia has been recognised for its work at Cannes Lions, the Clio Awards & The Webby Awards. It is part of the VaynerX family of companies. 

Strategy at VaynerMedia provides a crucial perspective on the business dynamics.  We are a human centric, culture obsessed discipline where we dive deep into audience insights, media trends, cultural shifts, & tech innovations that inform our strategic recommendations.  Our team is collectively redefining & modernising the way our clients harness consumer & cultural intelligence, develop brand strategy & plan for attention.

Associate strategists are the eyes & ears of the wider market palace for strategists as they run an account. They bridge the cultural signals & consumer insight generated with PCSs across other data sources, while helping to create consumer insights & fuel great briefs. Theyll be on a path towards being the day to day leads of an account - while learning the fundamentals of strategy across creative & media. 

KEY AREAS OF RESPONSIBILITY

  • Provide data analysis, research design & strategic insights for VaynerMedia clients.
  • Deploy quantitative surveys & analyse resulting data for maximum insight & intelligence.
  • Dive into & learn VaynerMedia tools, research & platforms to:
    • Identify the most valuable audiences for our clients, balancing longer-term brand building objectives & real/near-real time results to be achieved.
    • Conduct social listening & content audits.
    • Conduct audience, category & brand analysis; leveraging our data, licensed data and/or clients 1st Party data.
    • Collaborate with Analytics & Media to ensure a robust plan to measure the performance (in real/near-real time), increasing the probability of success through on-going optimisation.
  • Focus on people-based insights, supporting the development of distinct & differentiated audience understanding that is connected to strategic decisions & creative ways-in.
  • Communicate through the lens of the consumer to address stakeholders concerns & perspectives.
  • Begin to participate in the briefing of strategy & creative teams presenting insights deliverables with little oversight
  • Develop & deliver cohesive analyses & presentations, both internally & externally
  • Supports strategy leads with the relevant & necessary insights required for their strategic planning & deliverables for creative, communications & attention strategies.
  • Events Overseeing PCSs attending & managing social presences from both client events & social media industry events.
  • Work with creative teams regularly, to help form creative ideas which can develop into larger campaigns, over time.
  • Social knowledge & trends youll be an expert on all things social & expected to stay on top of & educate clients, others in your team & the wider agency on platform updates & innovations, competitor activity in social & more.

 EXPERIENCE/KNOWLEDGE REQUIRED

  • 1-3 years of experience in social listening & syndicated data for analysis, research design, strategic insights development.
  • Knowledge of the capabilities of secondary research tools such as Crimson Hexagon, MRI, & Mintel to later be able to select & mine appropriate resources to answer insight requests.
  • Promising ability to think strategically, with a balanced analytical & creative approach.
  • Familiarity reviewing qualitative & quantitative research plus behavioural data to surface & interpret distinctive & differentiating insights.
  • Collaborative & able to work with different disciplines, internal & external to achieve desired outcomes.
  • Self-motivated & demonstrates initiative in identifying opportunities, discerning a clear path forward & acting upon them swiftly.

VaynerMedia is an Equal Opportunity Employer. This means that VaynerMedia provides equal employment opportunities to all staff members & job applicants without regard to gender, pregnancy, marital or civil partnership status, gender reassignment, race, disability, sexual orientation, religious belief, part time or fixed term employment, age or any other legally protected class. 

Candidates must be authorised to work in the U.K.

 
 
 
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