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YieldMo // mobile audience marketplace for publishers & advertisers
Sales, Full Time    New York City    Posted: Wednesday, November 27, 2019
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Who We Are:

Yieldmo is one of the worlds fastest-growing digital advertising & attention analytics companies. Agencies & brands use its premium marketplace to create, measure, model, & optimize their campaigns for unmatched scale & performance. Underpinned by AEROS Attention Analytics, advertisers can now truly understand how consumers are interacting with ads before the click, & after the initial view. Yieldmo ultimately delivers better results by harnessing the power of attention data to drive superior audience engagement & targeting.

What We Need:

A Publisher Account Manager who will be instrumental in managing, maintaining & expanding direct publisher partnerships across our media, data & format product offerings.

What You'll Be Doing

  • Onboard & expand Publisher partners through header & tag-based implementations including: kickoff & planning, project management of launch (publisher/placement setup; application of minimums, block lists, format restrictions), launch execution in collaboration with publisher & product, post-launch QA (troubleshooting, optimization), reporting
  • Drive the performance of a large portfolio of top-tier publishers
  • Manage the day-to-day relationship with publishers through regularly scheduled outreach as well as ad hoc communications & robust sales-oriented response to publisher inquiries
  • Proactively evangelize the value proposition that Yieldmos suite of products represents to publisher success across programmatic & direct digital sales
  • Advance adoption of new ad products, applications & optimization opportunities
  • Create & maintain strong & effective relationships with key members of publisher business development, sales, data & adoperations teams
  • Identify, track & exceed publisher KPIs including revenue, fill, CPM
  • Training & support of publisher sales & operations teams on Yieldmo format & data products

What Makes You Qualified

  • 3-8 years of experience at an ad tech firm, media agency or media company
  • Bachelors degree in Marketing, Advertising, Public Relations, Business Administration or a related subject a plus
  • Strong analytical & yield management skills
  • Exceptional problem-solving abilities
  • Excellent verbal & written communication skills with an aptitude for effective storytelling
  • High level of comfort taking initiative & executing
  • High level of organization; detail oriented
  • Strong work ethic
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