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Gympass // single membership to over 8500 gyms
Marketing, Full Time    New York, So Paulo, Lisbon    Posted: Thursday, April 29, 2021
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We simplify wellness so you can find everything in one place. Gympass is a corporate wellness platform that connects you to thousands of fitness & wellness partners, all with one simple monthly membership. Founded in 2012 & headquartered in NYC, we have a growing global team in 11 offices around the world. At Gympass, you not only have the opportunity to build a career in a fast-paced global environment - but you'll make wellbeing universal, so everyone can be happy & healthy.


We are passionate about our mission! Whatever your job title is, here you can make a global impact & change peoples lives. At Gympass, we collaborate, set high achievable goal expectations & focus on the end result.  It's a challenging, evolving environment that allows you to learn & grow. You will face a disruptive & emerging business model that will push you in several areas, with no boundaries for creation & collaboration.


We are hiring a Senior Manager, Marketing Analytics to join our Product Development Team in New York, So Paulo or Lisbon!


The Senior Manager of Marketing Analytics will be a trusted business partner & play a key part in partnering with Marketing & Commercial organizations to develop comprehensive evidence-based marketing strategy delivering new companies & member acquisition, retention, & ROI. You'll collaborate closely within the organization (Marketing Managers, Finance) to make decisions & implement improvements to drive results. You will be a key member of a diverse Global Analytics team!

  • Partner closely with marketing leaders to increase our company's enrollment & engagement rate by acquiring new members & retaining existing members
  • Identify other opportunities for Commercial growth
  • Systematically assess drivers of commercial growth, including current & potential attractiveness of major customer segments, product competitiveness vs local & national competitors, & innovation opportunities (marketing, product, etc)
  • Implement mechanisms to report, analyze & measure progress against marketing sales goals & productivity measures
  • Highlight early trends in business performance & recommendations on how to exploit them
  • Create a foundation for analysis, learning, & insight to drive new customer acquisition & growth
  • Create a closed feedback loop for the marketing learning & enablement machine
  • Provide thought leadership in strategic initiatives & business deep dives to accelerate growth, profitability, & customer acquisition
  • Manage multiple simultaneous initiatives by prioritizing high impact projects with stakeholders
  • Develop & mentor Analysts at Gympass


  • Bachelor's degree in business, finance, economics, or another highly quantitative field
  • 7+ years of professional work experience in marketing operations, reporting, business analysis, or strategy
  • Advanced skills in working with large & complex datasets
  • Advanced ability writing SQL queries
  • Experience using data visualization tools (Tableau etc) 
  • Experience gathering business requirements & developing efficacy measurements & dashboards to surface meaningful KPIs & actionable intelligence to marketing leaders
  • Ability to communicate complex issues clearly & concisely to stakeholders in an enticing manner that encourages discussion & action
  • Knowledge of marketing funnels, processes, & marketing platforms
  • Ownership is Key


  • Experience working with data engineers & data scientists
  • Exposure to Python or other scripting languages
  • Exposure to complex data pipelines, data modeling, & data architectures


We're a wellness company that is committed to the health & well-being of our employees. Our benefits include:

WELLNESS: health, dental & life insurance 

GYMPASS DISCOUNT: We believe in our mission & encourage our employees & their families to find their passion too. 

PAID TIME OFF: We know how important it is that our employees take time away from work to recharge. Competitive PTO starting on Day 1 & floating holiday in addition to 9 company-observed holidays

PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life & we want our employees to take the time to be present & enjoy their growing family. 100% paid parental leave of 12 weeks to all new parents, of both biological & adopted children, regardless of gender & parent's relationship with the co-parent

CAREER GROWTH: Outstanding opportunities for personal & career growth. That means we maintain a growth mindset in everything we do & invest deeply in employee development. 

CULTURE: An exciting & supportive atmosphere with ambitious people from around the world! 

And to get a glimpse of Life at Gympass...follow us on Instagram @gympasscareers, Facebook Life at Gympass & LinkedIn

Belonging @ Gympass

Gympass is committed to creating a diverse work environment & is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. 

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