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Vayner Media // social-first digital shop
Media, Full Time    Remote    Posted: Thursday, July 07, 2022
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Whats up? Were VaynerMedia! We are a contemporary global creative & media agency with an expertise in driving relevance for clients & delivering impactful business results. The independently-owned agency was founded in 2009 & has offices in New York, Los Angeles, London, Singapore, Australia, Thailand, Japan & Mexico City. VaynerMedia has been recognized for its work at Cannes Lions, the Clio Awards & The Webby Awards. It is part of the VaynerX family of companies.

Culture is our key & Empathy is how we build it. VaynerMediaAPAC is strong with a world-class combination of diverse backgrounds collaborating to put forward innovative, creative & strategic solutions to the one advantage that stands the test of time --- PEOPLE. Day in & day out, we propel some of the biggest brands in the world to the intersection of attention & culture. In APAC, we are proudly +250, servicing a diverse client all around the region.

The Pitch

This is an exciting contract opportunity that will allow you to collaborate with our strong force of 20+ media talents in Singapore as well as learn from the best in the industry globally.

Do you have experience in paid media? Aspiring with a can-do attitude? Do you wanna geek out on the world of media & creative advertising agency? If yes, we could be meant to be --- so keep reading!

Heres where you come in.

  • Manage client expectations regularly, ensuring clear communication across updates, timelines, recommending adjustments, creating presentations, etc.
  • Clients partner in representing their point of view internally & when reviewing work leverage this perspective when providing feedback to the team & presenting to the client.
  • Collaborate with the leaders of other departments (Analytics, Creative, Production, Strategy) to improve & execute on client deliverables, process, & output.
  • Develop relationships with media network; continue to develop platform, publisher, & brand relationships outside the walls of Vayner
  • Collaborate with buying teams to create a strategic framework & tactical media plan ensuring finalized deck & QA exceeds client expectations.
  • Ensure execution excellence & making sure the buyers have everything they need to launch a campaign, flagging any dependencies to clients along the way.
  • Key driver for media plan output timeliness, accuracy, & innovation
  • Work with the Associate Directors to develop + deploy the RFP for the best possible plan for the communications idea
  • Develop & deliver flawless media plans derived from industry insights & expertise.
  • Ensure the plan extends beyond paid through the integration (and quantification) of paid, owned, + earned channels
  • With direction from the Associate Director, take the strategic plan pillars & ideas to flawlessly create a consumer journey that encompasses all communication strategies.
  • Work as an in-house media strategy expert for all channels including emerging & digital media. Stay up to date on the media landscape & constantly seek out innovative partners & platforms to identify new opportunities.
  • Act as a supporting role for senior analysts & analysts as well as a mentor to associates contributing to the career growth of your team members
  • Coordinate tasks to team defining priority & ensuring the team are on track to deliver tasks on time
  • Digest media briefs & media asks & compile questions from team members while creating timelines that ensure feasible turnaround from the internal team
  • Consistently work to maintain the success of campaigns: review campaign pacing & optimization, Review reporting & insights, update working presentations, exploring business opportunities to name a few.
  • Contribute to the continued growth & stability of VaynerMedia, by being empowered to make decisions that are best for the company both today & tomorrow

Your Experience & Nice To Haves

  • 4+ years of industry related experience executing digital programs & investments.
  • Strategic understanding of traditional, digital, & social-specific media planning & buying, along with the proper metrics of success & measurement opportunities
  • Programmatic, Search Experience
  • Some experience with the execution side of media buying across several biddable & native platforms in all or a few of the following: Social: Facebook/Instagram, Twitter, Snapchat, Pinterest, LinkedIn & Google: Google Ads, Google Display Network
  • Well versed in the various paid media & measurement opportunities across social, digital, & broader marketing mix, including but not limited to: Google Analytics, MOAT/IAS/Double Verify, Nielsen/Millward Brown/Oracle Measurement
  • Working knowledge of insertion order buying & manually building, tracking, & managing IOs
  • Experience leading & managing growing teams
  • Strong Excel skills across formulas, pivot tables, & data visualization tools
  • Advanced written & presentation communication skills
  • A proven understanding & expertise in brand strategy, as well as the social/digital space & how it integrates with the wider marketing mix for Fortune 500 size brands
  • Solid understanding of industry-standard research tools & systems such as GfK/MRI, Nielsen suite (Clear Decisions, Media Impact, AdIntel), ComScore, eMarketer, Mintel, etc.
  • Regional experience & global experience with deep experience with Japan, Korea, Vietnam & Thailand Market is a plus

What you should know about VaynerMedia

Think lab & not agency. We get excited about solving business problems, not creating advertising for the sake of making advertising. Our entrepreneurship DNA runs deep. Were willing to break rules, try new things, & test hypotheses if it means better understanding our craft. Its fun!

Our environment (and pace) feels much more like a start-up than most agencies you might be used to. Hopefully that, & the opportunity to collaborate with the talented & enthusiastic crew, work with big brands excites you, as it does us. We cant wait to meet you.

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