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Vayner Media // social-first digital shop
 
New York City    Posted: Thursday, June 03, 2021
 
   
 
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JOB DETAILS
 

What You'd Do:

  • Regularly meet with direct reports setting daily expectations, to ensure theyre tracking towards goals, providing strategic guidance, & running training sessions.
  • Act as client lead maintaining client relationships, acting on executional or strategic needs, presenting media plans & campaign results etc.
  • Ensure campaign performance is of the highest standard managing ongoing measurement against client KPI's, business objectives, and reporting on performance providing thought leadership on all media plans.
  • Ensure strategy, approach & direction meets (or exceeds) client expectations for any given campaign or initiative striving to be proactive vs. reactive with your approach to their businesses
  • Oversee finance processes monthly reviewing budget reports, media authorizations, & billing. 
  • Partner with Director to deliver best-in-class media investment strategy & execution outputs, derived from industry insights & expertise.
  • Communicate information internally & externally managing deliverables between client, account, & analysts.
  • Continue to establish internal policies & POVs on agency partnerships, the general digital media landscape, & current client business cases.
  • Collaborate across agency disciplines to craft best-in-class, holistic omnichannel media strategies rooted in driving tangible business outcomes for large brands
  • Actively consider new opportunities for key client(s), proactively recommending new tactics, partners, etc.

What You've Got: 

  • A minimum 5+ years of industry experience working within platforms, with entrepreneurial street cred and/or BA/BS degree
  • Comfortable in Excel, experience with Tableau/Looker/Data Studio/other data visualization programs, fundamental understanding of economics & statistics a must.
  • Experience across buying/biddable platforms in any or all of the following:  
    • Social
    • Programmatic Display/Video (Any of the following: Adobe, Amazon, The Trade Desk, DV360) 
  • Any additional experience in the following a plus:
    • Publisher/Partner Direct
    • Connected TV/OTT (Roku, Hulu, etc.)
  • Fluency with analytics, attribution & measurement systems.  Including but not limited to:
    • Google Analytics
    • MOAT/IAS/Double Verify
    • Nielsen/Millward Brown/Oracle Measurement
  • Experience leading & managing growing teams with the ability to clearly communicate team priorities & unify the team members around a common goal.
  • Strategic understanding of traditional, digital, & social-specific media planning & buying, along with the proper metrics of success & measurement opportunities.
  • Clear attention-to-detail & organizational excellence to ensure flawless delivery of planned strategies.
  • Act as a role model & embody a true leadership mentality:
    • People-first mentality (We call this the Honey Empire).
    • Inspire positivity & respect among employees.
    • Ensure employees achieve attainable professional goals/hit demarcated growth.
 
 
 
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