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BuzzFeed // news & entertainment content
Marketing, Full Time    New York    Posted: Monday, May 23, 2022
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About BuzzFeed

BuzzFeed (Ticker: BZFD) is home to the best of the internet. Across food, news, pop culture & commerce, our brands drive conversation & inspire what audiences watch, read, buy, & obsess over next. Born on the internet in 2006, BuzzFeed is committed to making it better: providing trusted, quality, brand-safe news & entertainment to hundreds of millions of people; making content on the internet more inclusive, empathetic, & creative; & inspiring our audience to live better lives. We'll continue to recruit the best founders & creators to join us in this mission, with more additions like Complex Networks & HuffPost to come.

The Role

BuzzFeed is looking for a Lead Social Media Strategist to work on strategy for the Video Social Team, across all social platforms. You'll work on a variety of BuzzFeed brands, & help the video social team achieve their overall goals.

You Will

  • Oversee Facebook, Twitter, Instagram, Tik Tok & Snapchat video publishing for @BuzzFeed, as well as launching the brand onto emerging platforms. 
  • Developing strategies to increase video views & platform revenue across the board, identifying areas of opportunity, & deliver against key performance benchmarks. 
  • Work closely with BuzzFeeds video producers on their content & publishing strategy
  • Manage a team of 3+ direct reports who are also focused on social video. 
  • Communicate & brainstorm with both video producers, Creator talent, & the larger social team. 
  • Ideate & lead creative strategy branded opportunities or sponsored video 
  • Analyze, craft & help optimize reports on social performance & trends, messaging key results to social team, as well as non-social stakeholders
  • Engage with BuzzFeed community across platforms
  • Help maintain the cheery & collaborative BuzzFeed culture with a positive attitude & obsession with the things people are sharing, liking, recommending & talking about on the internet

You Have

  • 5-7 years experience running social accounts for a major publisher or brand
  • 4+ years of people management experience
  • Ability to identify trends in social video, & a passion for video on social platforms
  • A self-motivated personality comfortable carving out new responsibilities 
  • A strong understanding of Facebook, Instagram, Twitter, TikTok, & Snapchat. Plus why content on those platforms became popular or goes viral 
  • A positive, curious, playful disposition
  • A genuine love for & excitement about the internet

Life at BuzzFeed

We celebrate inclusion & are committed to equal opportunity employment. We are  proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, & will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category.

You can expect:

  • A supportive, inclusive atmosphere on a team that values your contributions
  • Opportunities for personal & professional growth through work experience, offerings from our in-house Learning @ BuzzFeed team, our Employee Resource Groups, & more
  • An attractive & equitable compensation package, including salary & stock options.
  • A generous benefits program featuring paid time off, unlimited sick time, comprehensive medical benefits, a family leave policy, access to mental health platforms, retirement plans, gym & wellness discounts, & much more.

We want all employees to feel safe & comfortable when they engage in any in-person meetings, when visiting the office, or when working from an offsite production or meeting location. As part of this commitment to health & safety, BuzzFeed requires COVID-19 vaccines for current U.S. employees, including all newly hired employees. Requests for accommodation per applicable law for health and/or religious reasons will be considered. Union employees are subject to what is outlined in their applicable collective bargaining agreement.

Note: BuzzFeed offers remote/flexible work (unless specified to be required to be in-person) & open to hiring remote candidates who are residents in the following states: CA, CO, CT, DC, DE, FL, GA, HI, IL, IN, KY, MA, MD, MI, MS, MT, NC, NH, NJ, NM, NY, OH, OR, PA, TX, VA, WA, & WV. For non sales roles, we can also hire in AK, AR, AZ, ID, KS, MO, ND, SC, & VT.

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