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BlaBlaCar // long distance carpooling service
Marketing, Full Time       Posted: Wednesday, November 13, 2019
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  Company Description

BlaBlaCar's vision is to bring fairness, freedom & fraternity to the world of travel.

BlaBlaCar was created in 2006 with one dream in mind: fill the millions of empty seats on the road to create an efficient, affordable & friendly way to travel. Today, our global, trusted community counts 75 million members in 22 countries, enabling a smarter, large scale & truly sustainable transport network.

Born from a simple idea of people sharing their rides, BlaBlaCar's ambition is to become the go-to marketplace for shared road mobility. We offer long distance carpooling service, a commuting carpooling service, & since 2018 a marketplace bus service too. A filled bus emits one third of the emissions per passenger kilometer as an average car. So we want to fill those seats too!

In 2018, 84 million travellers used BlaBlaCar globally saving 1.6 million tons of CO2. Meanwhile we enabled human connections, bringing people closer together in more ways than one with 87% of members say that carpooling is an enriching experience.

BlaBlaCar offers a truly & unique international environment with a team counting 35 nationalities, serving a global member-base from 8 offices in Berlin, Kiev, Madrid, Milan, Moscow, Paris (HQ), So Paulo, Warsaw. English is the official spoken language across BlaBlaCar. We are privately-held & founder-led. Our team of 500 employees is entrepreneurial, passionate, & fundamentally mission-driven.

Job Description

Why join us

BlaBlaCar helps more than 5 million people in Brazil to travel in a more affordable, convenient & sustainable way. 60% of our members in Brazil say that see friends & family more often thanks to BlaBlaCar. 50% of the city pairs connected by BlaBlaCar are not connected directly by buses, trains, boats or planes: BlaBlaCar helps democratizing travel in Brazil. Come generate impact with us; we're at the beginning of our journey!

What you will directly contribute to:

  • Planning, executing & measuring the success of all Public Relations (PR) projects & activities, in sync with local marketing team & support from an external agency

  • Establishing BlaBlaCar before the press & other institutional stakeholders as an innovative, trustworthy, sustainable & legal way of travelling, that co-creates the future of mobility

  • Developing proactive & reactive media relations strategy, seeking high-level placements in print, broadcast & online media

  • Representing BlaBlaCar as external spokesperson (press inquiries & speaking engagements at conferences/panel discussions/symposiums)

  • Creating content for press releases, byline articles & keynote presentations

  • Managing the press implications of possible incidents


What you will need to be successful:

  • Background

    • 7+ years of experience with communications & press relations, preferably working with startups

    • Journalism or communications-related bachelor degree

  • Hard skills

    • Ability to translate the company's high level goals into an effective PR strategy; ability to execute & improve on that strategy

    • Relevant personal network in media & press (print, online & electronic)

    • Spotless Portuguese writing skills: ability to produce clear, compelling & impactful content

    • Fluent English; Spanish a plus

  • Soft skills

    • Bias for action; proactivity

    • Capacity to work autonomously with tight deadlines; fast learner

    • Ability to organize & prioritize

    • Belief in the value of participating in, & contributing to a collaborative team environment

    • Resilience: ability to learn from failure, capacity to bounce back

Additional Information

A few practical details about the role:

  • Start: As soon as you are ready!

  • Location: So Paulo, Brazil

  • Contract: long-term contract

  • Compensation: competitive package based on experience

What we offer all of our employees

  • Interesting & intellectually challenging projects

  • A start-up spirit that fosters agility, teamwork & impact

  • Very flexible work environment & schedule

  • Challenging career opportunities in a high-growth & fast-paced environment

  • Reimbursement of BlaBlaCar trips to experience our value Be the member

  • Annual BlaBlaBreak which takes us all for an unforgettable weekend

  • Opportunity to learn from colleagues in diverse teams & countries (France, Italy, Poland, Russia...BlaBlaCar operates in 22 countries)

  • International exchange program every year: BlaBlaSwap

  • and many more to check out on

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